IN-COSMETICS GLOBAL 21
cosmetics will introduce the Indie Trail Guide.
The guide will be distributed to indie brand visitors and is designed to help them navigate the event and meet relevant suppliers by detailing the exhibitors that are able to provide ingredient quantities to suit a production of up to 100 kg. The guide will optimise their experience at in-cosmetics by saving them time and making sure they are able to forge important connections with relevant exhibitors.
R&D Tours Following the great success of the R&D tours at last year’s show, they will be making a return to Paris in 2019. Specifically designed for R&D professionals and led by leading technical consultant and cosmetic chemist, Rouah Al-Wakeel, participants will be guided around major show features such as the Innovation Zone and Sensory Bar. Three topics will be covered in the tours: Protection, sponsored by IMCD; Healthy Ageing, sponsored by Mibelle Biochemistry Group; and Preservation, sponsored by Symrise. Each tour will ensure R&D professionals are introduced to select exhibitor stands relevant to the tour topic.
Innovation Zone The ever-popular Innovation Zone, sponsored by Ashland, will be back for another instalment at the 2019 show and promises to feature some of the most exciting and innovative formulations launched within the past six months. This interactive area allows visitors to get an exclusive insight into the latest product developments recently brought to market, providing a unique opportunity for businesses to stand out in the highly competitive cosmetics sector. Key exhibitors will offer attendees the chance to try out their products in order to gain an insight into how they were made and understand the effectiveness of their innovation as part of the Formulation Displays. The beauty and personal care team from Mintel will also host live demonstrations in this area, where visitors will be able to interact and test innovative finished products.
Sustainability Corner The highly relevant Sustainability Corner, sponsored by Cargill, will also return in 2019 with over 20 pods featuring sustainable ingredients or supply chain projects that have positively affected the environment. The interactive space will focus on the beauty and personal care industry’s progress and creativity in environmental and social sustainability. Attendees will be able to understand how businesses are changing their procedures to reduce their environmental impact and
April 2019
hear expert insights from leading brands and debate major issues surrounding sustainability. This educational area provides visitors with a unique way to learn about how businesses are supporting the achievement of the UN Sustainable Development Goals.
The Make-Up Bar Visitors will be able to put brand new formulations to the test, as well as being given the opportunity to see and experience the latest eye, skin, nail and lip make-up formulations at the Make-Up Bar, sponsored by BASF. This popular area is designed to help attendees discover the latest solutions, formulations and vibrant colours, all in one place.
Exhibitors including Interpolymer, Biesterfeld and Lubrizol will showcase their latest innovations at the show, demonstrating how the beauty industry continues to create new functional ingredients and technologies. Furthermore, visitors will have an opportunity to receive expert insights into the latest trends and products from leading exhibitors.
Formulation Lab As part of the education programme, the free-to-attend interactive sessions at the Formulation Lab, sponsored by Brenntag, will provide R&D professionals with a
unique opportunity to learn the secrets to designing winning formulations. The sessions will take place in a purpose-built laboratory, created to offer those in the R&D category a rare and hands-on experience to learn invaluable and practical insights into formulation training from the industry’s leading experts. Some of the key suppliers confirmed to take the stage at the Formulation Lab over the three days include Evonik, BASF, DSM and Sensient. Within the Formulation Lab, the
Formulation Challenge, sponsored by Lonza, will take centre stage on 4 April. Six teams of highly skilled R&D and marketing professionals will be given a box of mystery personal care ingredients and tested with creating an innovative formulation in 90 minutes. The finished products will be judged by a panel of expert judges who will score the formulations based on their technical merit and marketing story.
More from the education programme From Technical Seminars and Marketing Trends presentations through to Workshops and Live Demonstrations, visiting R&D professionals and cosmetic chemists will have the opportunity to discover innovations in the beauty industry, as well as debate the latest changes in the sector at the free-to-attend educational programme.
The event kicks off with the second instalment of the Pre-Show Regulatory Conference on 1 April. The topic up for the conference is ‘Regulations: opportunities or obstacles?’ and is open to both cosmetic manufacturers and suppliers of cosmetic ingredients. The conference will provide an analysis of the differing frameworks that constitute the world’s biggest personal care
PERSONAL CARE EUROPE
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