ANTI-AGEING Self-assessment: Consumer rating comparing product efficacy Comparing both sides of your face, how would you rate the occurence of blackheads? Comparing both sides of your face, how would you rate the occurence of inflamed bumps? Comparing both sides of your face, how would you rate the occurence of pimples? 43%


24% 24%


Bakuchiol Control Cream side better


57%


76% 76%


Bakuchiol Phospholipid Cream side better


Figure 3: Consumers preferred the 'Bakuchiol Phospholipid Cream' to treat skin blemishes. 21 women applied a 'Bakuchiol Phospholipid Cream' to one hemi-face and a 'Bakuchiol Control Cream' to the other side. After 14 days of treatment, volunteers evaluated both sides for parameters of blemished skin and decided which side they prefer (forced decision). Data is presented as percentage of users that preferred either side


effective in the treatment of skin blemishes, such as blackheads, inflamed bumps, and pimples (data not shown). However, when directly asked which cream


was more effective, most consumers saw better results with the ‘Bakuchiol Phospholipid Cream’ (Figure 3), confirming the results obtained in the instrumental assessment and in the clinical evaluation.


Bakuchiol and phospholipids – the optimal combination for treating signs of ageing This in vivo study examined the rejuvenating


effects of bakuchiol with and without the presence of unsaturated phospholipids on mature facial skin and gathered information about the volunteer’s perception of product efficacy. In a double blind, placebo-controlled,


randomized, in vivo study, 22 female volunteers treated one hemiface with a 2% ‘Bakuchiol Phospholipid Cream’ and the other side with a ‘Bakuchiol Control Cream’ containing equimolar amounts of bakuchiol for 56 days. Product efficacy was evaluated by instrumental assessment and consumer opinion was gathered by a self-assessment questionnaire.


As a result, the ‘Bakuchiol Phospholipid


Cream’ significantly reduced the crow’s feet number by 17% after 56 days of treatment, which is 9% better than the control cream. A representative visual illustration shows the improvement of the crow’s feet area in the hemiface treated with the ‘Bakuchiol Phospholipid Cream’ (Figure 4). In the survey, consumers observed that


both the ‘Bakuchiol Phospholipid Cream’ and the ‘Bakuchiol-Control Cream’ are effective in treating signs of ageing, such as skin smoothness, evenness, and fine lines (data not shown). However, when directly asked which


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www.personalcaremagazine.com


April 2024 PERSONAL CARE


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