LIFESTYLE COSMETICS 47
application against a placebo, Viamerine was found to increase the hydration of the skin’s outer layer by more than 25%. Viamerine has been found to significantly
improve water resistance in a range of applications including sun and lip care. Comparison testing found that formulations containing it are highly hydrophobic and are difficult to remove with water. Recent SPF testing has discovered that
Viamerine has significant benefits for sun care products. An increased SPF protection of over 45% has been measured in an SPF 15 base when formulated with 5% of Viamerine. Isolan GPS from Evonik is a PEG-free emulsifier based on vegetable raw materials with excellent emulsion stabilisation properties even at low emulsifier concentrations (2% - 3%). Isolan GPS is suitable for the formulation of cosmetic W/O creams and lotions. It is especially designed for the formulation of low viscosity W/O lotions. Isolan GPS can also be used to formulate colour cosmetic products such as liquid foundations. Due to its 3-dimensional network
structure, HyaCare Filler CL, also from Evonik, contributes instantly to the reduction of facial wrinkles and fine lines, as well as increasing the elasticity of the skin. Because of its high water-binding and
strong short-term moisturisation properties, HyaCare Filler CL supports effectively the hydration of the skin. It can be used for all anti-ageing applications where an instant effect as well as moisturisation is desired. HyaCare Filler CL is a unique crosslinked version of HyaCare. HyaCare is a fermentation-derived high-quality biopolysaccharide of high purity which is obtained by a solvent-free process. It is skin-identical hyaluronic acid with a medium molecular weight of 700 kDa. Due to its intrinsic film-forming properties it restores the elasticity of the skin and reduces the appearance of wrinkles.
Besides this effect it reinforces the skin’s natural short and long-term moisturisation.
Conclusion
Active Beauty is an important concept for the personal care industry as it showcases a development not only in the way people perceive true beauty – an active, healthy lifestyle complementing a good skin care regime – but also how time-starved modern lives are. Brand owners need to find methods to ensure their products are sympathetic to the ways in which they are likely to be used in the real world, and hold up to the rigours and limitations of active lifestyles.
PC
WE CARE BEAUTY
MIGLYOL® 829 ECO
Caprylic/Capric/Succinic Triglyceride Natural emollient for 2-phase systems
SOFTISAN® conditionHAIR
PCA Glyceryl Oleate Natural hair & skin conditioner
PERSONAL CARE IOI Oleo GmbH Herrengraben 31 | 20459 Hamburg, Germany | T: +49 40 28 00 31-0 | E:
info@ioioleo.de | W:
www.ioioleo.de April 2018 PERSONAL CARE EUROPE SOFTISAN® GC8 PalmFree Glyceryl Caprylate Natural palm-free preservative booster WITARIX® MCT Caprylic/Capric Triglyceride
- Pure Organic - Coconut based
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