Examine these fi lm posters, keeping in mind the CCMC technique. Choose one poster that appeals to you and makes you want to go and see the fi lm. Explain your reasons for picking that poster.
Film Posters – First ImpresSions
A B C
REMEMBER:
CCMC = Content, Context,
Message, Colour
Identify and Appreciate How Visual Genres Shape Texts and the Reader’s Experience of Them [R9]
(Ordinary Level) Choose one poster that would make you want to see the fi lm. Give a reason for your answer.
student points student illustrates
student explains
student points
student illustrates
Sample Answer I have chosen the poster for the fi lm Maze Runner: The Death Cure because I think that it looks more exciting than the other two fi lms. In the poster, the characters are running away from a building that looks scary. There are helicopters passing over their heads chasing them. This makes me think that this is an action and adventure fi lm and I really enjoy those types of fi lm.
I also think the set ing is interesting. By looking at the poster, it looks like it is in the future. It is set in a city with a maze around it. The buildings look very new and modern and there is some kind of writing on the building in the centre. I like fi lms that are diff erent and exciting and the set ing looks like it is full of exciting and interesting things.
student explains
This paragraph gives one reason why the
student wants to see the fi lm. It has discussed specifi c details to prove the point. It refers to the genre ‘action and adventure’ so it has really answered the question with a good knowledge of fi lm.
This paragraph gives a second reason why the student wanted to see the fi lm. It again
discusses specifi c details to prove the point and explains the answer.
