10 NEWS
British Beauty Council kicks off Future Talent
The British Beauty Council has launched the Future Talent Programme, a government and industry-backed initiative to inspire young people in the most formative years of their educational careers. The Future Talent Programme
showcases self-expression in the beauty industry as a route to happy and successful careers. It does so by tapping into Gen
Z beauty lovers, by harnessing influential voices including Jamie Genevieve, Plastic Boy and The Welsh Twins to create a series of short films covering beauty and STEM opportunities in cosmetic science, sustainability, fragrance and technology. Supported by the UK Department
for Education, The Careers & Enterprise Company and STEM Learning, the programme will be seeded out via The Careers Hub Network to schools across England. During a pilot phase, STEM
Learning estimates that the programme has reached a total
Healthy skin from within
launches soar Supplements targeting skin health is booming with more than 30% average annual growth in global product launches between 2017 and 2021, according to Innova Market Insights. Europe was the leading
region with the most nutricosmetic supplement launches at 41% in that period, while North America had 32% of supplement launches. Botanical & herbal
of 25,000 schools, primary and secondary, and an additional 10,424 teachers via an additional dedicated newsletter. The British Beauty Council has
worked with Estée Lauder, L’Oréal, No7 Beauty Company, Superdrug, Deciem and The Fragrance Foundation to execute the cross- industry campaign. The organisation estimates hair
and beauty industry supports almost 600,000 jobs, which contributes
almost £30 billion pounds to the British economy. “From hair products to skincare,
the beauty industry is a huge part of our daily lives – but its importance is more than skin deep,” said Education Secretary Gillian Keegan (pictured). “The industry is worth billions
to our economy and, as the Future Talent Programme will demonstrate, offers a great route for young people to launch careers in science and technology,” she added.
COSMOS certification leaps 22%
The number of organic and natural products/ingredients certified by the COSMOS standard rose by 22% last year, it has been revealed. The UK Soil Association, which
is a founding member of COSMOS, said there were 56,000 certified organic and natural products and ingredients on the COSMOS database in 2022. The figure was published in Soil
Association’s Organic Beauty and Wellbeing Market Report 2023, which showed sales of UK certified organic and natural beauty and wellbeing products in 2022 came in at £147.6m, an increase of 6.8% from a year earlier. Soil Association said consumer
habits have been permanently altered by the pandemic and, while there is an obvious return to high- street retail, online remains the preferred marketplace, especially amongst younger shoppers. This is reflected by larger
high-street retailers, including Superdrug, creating or expanding their existing online offering to
PERSONAL CARE April 2023
include certified organic and natural products, it added. The report states nine out of
ten shoppers believe sustainable and ethical considerations are important when making a beauty or wellbeing purchase and 46% place nature and animal welfare considerations, including organic, as very important. It also found consumers continue
to engage with organic and natural beauty and wellbeing products as a mechanism for improving their environmental footprint.
“However, ‘medicalised’
skincare based around ‘scientific’ ingredients such as Vitamin C and exfoliating acids are becoming more popular. This has led to fears of ‘science washing’ where minimal levels of a fashionable ingredient are included in a product,” it states. “It speaks to the agility and
relevance of the sector that many efficacious certified organic and natural products are already formulated with actives and acids from natural sources”.
www.personalcaremagazine.com
supplements for beauty from within have seen the biggest growth, supplement launches were five times more in 2021 than in 2017. The top formats used
for skin health supplements are capsules and tablets while gummy skin health supplements are fast trending. Astaxanthin is trending in skin health supplements. Innova found the leading category for astaxanthin product launches in the last five years is skin health. “Consumers are seeking
trusted brands that are backed by research and bear ‘transparent’ labels,” said Omer Grundman, VP R&D of Solabia Algatech. “Today’s consumers
understand there is a clear link between skin health and what we eat and drink. Astaxanthin, derived from the microalgae Haematococcus pluvialis, provides nutritional and protective benefits to the skin,” he added. “Dozens of clinical
studies have demonstrated astaxanthin’s ability to revitalize the skin from both within and topically.”
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