Understanding the mobile technology market
100%
90%
80%
82.4%
85.3%
88.1%
90.9%
70%
73.3%
65.0%
60%
50%
40%
30%
20%
10%
0%
2002 2003 2004 2005 2006
(first quarter)
2007
Source: Surv
Figure 4. Mobile telephone penetr
ey on information and communication technology equipment and use in homes
ation rate in Spanish households.
published by the INE, Spain’s National Statistics Institute.
3.3. The opening of the mobile market
The opening of the mobile mark
technology sector. Several projects in this field ha
et is undoubtedly the hottest topic in the wireless
ve been featured on the covers of
the
industry magazines in recent months. Google
11
is heading up a partnership called
opment of applications and services for mobile handsets, and includes more than
Open Handset Alliance
12
, which is creating an open platform for the devel-
30 technology companies. In order to quick
vices, the compan
en the pace of innovation in these de-
largest mobile oper
platform, the oper
y has also dev
ating system Android used on its Google Phone.
eloped the first complete, open and free mobile
ator in the United States, has opened up its networks to an
AT&T
13
y de
, the
vice designed under GSM standards. A few weeks before that, Verizon Wireless
-
a joint v
,
tention to open up its network to an
enture of Verizon Communications
y device complying with its technical standards.
14
and Vodafone
15
, announced its in-
11
Google: http://www.google.com/.
the growing interest in opening up the mark
Other projects, such as the OMA (Open Mobile Alliance)
agents in
et and in cooper
16
, are clear evidence of
ation among all the
http://www
12
Open Handset Alliance:
.openhandsetalliance.com/.
2002 for the purpose of standardizing mobile services and applications, inde
volved. The OMA is a standards organization that was formed in June
13
AT&T: http://www.att.com.
pendently of transport technology and access. Its members include the main
-
14
Verizon: http://www.verizon.com.
mobile oper
content pro
ators, manufacturers of network computers and devices, service and
http://www
15
Vodafone:
.vodafone.com.
world. It also consolidates and integr
viders, and information technology companies from all o
Location Interoper
ates v
ver the
http://www
16
OMA:
.openmobilealliance.org/.
timedia Messaging Interoper
ability Forum (LIF), the SyncML Initiativ
arious groups: the W
e, the MMS-
AP Forum, the
IOP (Mul-
Interoperability Forum (MGIF) and the Mobile Wireless Internet F
ability Process), Wireless Village, the Mobile Gaming
orum (MWIF).
© 2008 Fundación de la Innovación Bankinter. All rights reserved.
25
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