NEWS
EcoBeautyScore Consortium goes live
The EcoBeautyScore Consortium has been officially launched, with the aim of developing “an industry-wide environmental impact assessment and scoring system for cosmetics products” on a global basis. The consortium has 36
members, including industry associations like Cosmetics Europe and the International Fragrance Association, as well as major brands, such as Unilever, P&G, Estée Lauder, Johnson & Johnson, Henkel
and L’Oréal. Membership is open to others as well. The consortium aims
to develop a system to help provide consumers with clear, transparent and comparable environmental impact information. It is working with sustainability consultancy Quantis to ensure that it has “a robust and scientific approach to build an assessment methodology and scoring system”. This will be based on:
■ A common method for measuring environmental impacts throughout the lifecycle of products, backed by the principles of the EU’s Product Environmental Footprint method ■ A common database of environmental impact of standard ingredients and raw materials used in formulas, packaging and products ■ A common tool that enables the assessment of the environmental impact of individual products, usable by non-experts ■ A harmonised scoring system that enables companies, voluntarily, to inform consumers about the environmental footprint of their cosmetic products The members have started
to work together in thematic working groups. A footprinting and scoring prototype is targeted for the end of 2022, providing initial environmental scoring for a selection of product categories. It will then be verified by independent parties.
Givaudan creates new brand identity
Following eight years of expansion from flavours and fragrances into nutrition, health, wellbeing and beauty, Givaudan has announced a new brand identity of ‘Human by nature’. This was done, the
company said, to “better reflect the role it plays and the value the company brings to its clients and the world at large”, at a time when societal expectations have shifted towards more responsible means of consumption and increasing demand for products that make users both feel and do good. “‘Human by nature’
celebrates the beauty of the human experience and our connection to nature.
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We are proud of being a very human company, committed to creating for happier and healthier lives, and deeply invested in showing our love for nature in everything we do,” claimed CEO Gilles Andrier. The company’s Active
Beauty business has also launched Neoporyl, a biocatalytically derived active ingredient that is said to reduce the size of enlarged skin pores. This is based on a biomimetic source of energy and key amino acids. It counteracts the two key biological causes of ‘porexia’, as the enlargement of pore sizes is increasingly known: parakeratosis (an alteration of the epidermal structure) and dermis fragility. Clinical tests cited by
Givaudan have demonstrated a significant reduction of pore size
in Caucasian women within two weeks for all volunteers, and with increasing efficacy during the two-month trial period, down by 24% versus placebo. Similar benefits were perceived among Asian men, with a significant effect on pore size in one week, up to 2.4 times better than the placebo, with an additional improvement of the skin appearance “Our active
ingredient is able to limit hyperdifferentiation in the epidermis, reduce nucleated cell density in the stratum corneum, restore collagen production in the fragile dermis, and boost mature collagen and decorin production,” said Mathias Fleury, head of the Actives category for Active Beauty.
April 2022 PERSONAL CARE
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