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IN-COSMETICS ASIA 2025 PREVIEW


Spotlight on Guide to help visitors navigate the innovations on display.


Industry expertise, insight and connections New for 2025, in-cosmetics Asia will host Ask the Experts Networking Sessions, giving visitors the chance to connect with industry specialists in a relaxed, interactive setting. Taking place from 16:15 to 17:15 at the Award Ceremony area, attendees can visit desks covering formulation, product development, natural and organic sustainability, regulations and marketing. Experts include Dr Oliver Hofmann, in-cosmetics Asia’s Official Technical Director; Faiza Hussain, Director of The Skin Shrink and Head of Research at NEX Skincare; Amarjit Sahota, Founder of Ecovia Intelligence; and Dr Barbara Olioso, CEO of The Green Chemist Consultancy.


9 Faces of the APAC beauty industry Following its inaugural year in 2024, the 9 Faces of the APAC Beauty Industry 2025 Awards, supported by Personal Care Global magazine, will recognise and celebrate the remarkable individuals driving innovation, creativity and success in the Asia Pacific cosmetic science industry.


The initiative shines a well-deserved spotlight on the changemakers, and unsung heroes based in Asia Pacific whose contributions help advance the industry into a more scientific, sustainable and forward-thinking era. Nine individuals will be selected by


an expert judging panel, with the winners celebrated at the in-cosmetics Asia Awards. To nominate yourself or a colleague for free, visit https://www.in-cosmetics.com/asia/en-gb/ lp/9-faces-of-apac-beauty-industry.html. “in-cosmetics Asia is a celebration of the


personal care industry - a place where the region’s brightest minds, leading brands, and most innovative suppliers come together to share ideas and showcase advancements from across APAC and beyond,” said in-cosmetics Asia event director Sarah Gibson. “For 2025, we are thrilled to deliver our


biggest and most engaging edition yet, with visitor interest soaring, more than 700 global and Asia Pacific exhibitors, and exciting new areas such as the Spotlight on Biotech Beauty and a Marketing Trends Theatre that is more diverse than ever,” she added. “We are also running a special hosted buyer


and brand owner programme, introducing manufacturers from the region to the show as first-time visitors, ensuring fresh connections and business opportunities. From exclusive product launches to innovative education and unparalleled networking opportunities, this year’s event promises to set a new benchmark for innovation, collaboration and growth in the industry.” in-cosmetics Asia 2025 will take place at


the Bangkok International Trade & Exhibition Centre (BITEC), in Bangkok, Thailand, from 4-6 November 2025. The event will be co-located with COSMEX, ASEAN’s most comprehensive exhibition on manufacturing technologies, machinery, packaging, and ODM/OEM services for cosmetics and personal care.


www.personalcaremagazine.com


SHOW FLOOR HIGHLIGHTS FROM SELECTED EXHIBITORS


Actichem (AA16) will launch a new natural and science-backed hair and scalp care ingredient, Natural Resvinia 2% Sol. Made of natural Resveratrol and epsilon-Viniferin, it is extracted solely from upcycled French vine shoots. Test results after two new clinical studies


over three months with a 3% Resvinia hair serum found it helps to maintain hair balance by restoring the anagen/telogen ratio compared to the untreated zone; increases scalp comfort; and stimulates hair growth for more than 60% of volunteers After three months of application, 73%


agreed that the hair loss stabilized and that the scalp is comfortable, and 77% agreed that when washing, they lost less hair. Standardized in COSMOS-approved


Propanediol (Palm free) – also available in COSMOS approved butylene glycol – it is made in France, China compliant and Halal certified (COSMOS certification in progress).


Activon (F10) will showcase its new products for 2025: A-SoothingUp RB RSPO MB, a soothing agent for retinol; and Activonol-PG Green, a natural propylene glycol. Upcycling rambutan peel, a byproduct


of the food industry, and manufacturing it through an eco-friendly and effective extraction method using the patented NADES process, A-SoothingUp RB RSPO MB minimises skin irritation caused by retinol, improves skin redness and flushing caused by various factors, and provides cooling and soothing effects to sensitive scalp and skin. Activonol PG Green RSPO MB is a natural


propylene glycol that replaces synthetic and petroleum (1,3-BG and 1,2-PG), and has a moisturizing effect and synergic effect of preservatives. At stand F10, shared with the company’s Thai distributor Summit Chemical, you can discover Activon’s ingredients, including the new products, and the Activonol series with long-standing quality recognition.


natural qualities. This multifunctional active ingredient


delivers deep hydration, strengthens the skin barrier, and supports cell protection through its exceptional osmoregulatory properties. In skin care, it not only soothes and protects


but also visibly reduces wrinkles, leaving skin soft, supple, and well-moisturized. In hair care, PuraBeet improves combability,


controls frizz, enhances colour retention, and protects hair from damage while reducing dandruff. Its gentle, non-irritating nature makes it ideal


for all skin types, including sensitive skin, as well as a valuable addition to oral care, helping to relieve symptoms of dry mouth. Beyond its targeted benefits, PuraBeet also elevates the sensory experience of personal care products, delivering a smoother, more luxurious feel.


Agrimer (M10) will be showcasing actives based on its patented NaDES (natural deep eutectic solvents) marine technology. Adapted to survive in extreme environments, marine seaweed is rich in prebiotic compounds such as sulfated polysaccharides, fucoidans, and arabinogalactans, which support the skin microbiome’s equilibrium. To harness these benefits, NaDES Marine


Technology was developed through five years of academic research. This eco-designed process mimics the composition of seaweed’s intracellular fluids to gently extract actives while preserving their native structure and enhancing bioavailability. On show will be two patented actives, the first


is SeaCalm, from Codium tomentosum, which reduces redness and soothes sensitive skin. The second is AlgaMoisturize, from


Phyllacantha fibrosa, boosts hydration and strengthens the skin barrier. Both have been clinically proven - in vitro and in vivo - to reduce redness and improve long-lasting hydration.


Aiglon (Z17) will showcase Naturelyn DP60, the latest addition to its Naturelyn range. Naturelyn DP60 is a universal bio-based oil thickener, an efficient gelling agent at low concentration. It also boosts the sun protection factor


and is water resistant for solar protection. The moderate processing temperature is one of the main advantages of the product, which is 100% natural, readily biodegradable, and film forming.


Ajinomoto (L10) will unveil a novel anti-ageing skin care approach developed by utilizing its unique amino acid technologies. The method was developed from comprehensive analyses of the conditions and proteins of the skin surface for women in their 20s-50s. It identified a group of proteins related to


Agrana (P34) PC


Agrana (P34) will be putting the spotlight on PuraBeet, a 100% plant-based, crystalline betaine derived exclusively from GMO-free sugar beets. Upcycled from sugar production side stream, it is obtained through gentle physical extraction processes to preserve its


wrinkle formation based on the relationships between the components of the stratum corneum and the wrinkles. The company studied the correlation between various proteins and the wrinkle area and depth and proposed mechanisms of the formation of fine or large wrinkles. Its studies also include strategies for retarding the photoaging process and


October 2025 PERSONAL CARE


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