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professional or group projects, applicants should indicate personal responsibilities. Research paper: Papers must be submitted electronically


and must include applicant’s name, title of paper, and class or teacher if produced as a class assignment or with the assistance of a mentor. Papers must have a clearly stated premise, findings and conclusion; must be well organized; must demonstrate consistent use of citation conventions according to a specific writing style, and must be submitted electronically in a typed, double-spaced format.


Submission Applicants may use the online file management system SlideRoom to submit a portfolio for review. From the SlideRoom website (scad.slideroom.com) applicants can upload still images, Word documents, digital and multimedia files and find instructions for creating a corresponding inventory of work in the portfolio (required) including titles, dates, media, dimensions, and specific responsibilities on group projects, if applicable. A fee of US $10 is charged for each portfolio submission. Portfolio content also may be submitted by mail. For more information, go to www.scad.edu/portfolio.


PORTFOLIO REQUIREMENTS BY PROGRAM


Accessory Design Applicants should submit work in digital format. PowerPoint presentation or similar format is preferred. Portfolios should demonstrate a thorough understanding of the design process through conceptual research, technical sketches, renderings and boards. Applicants should present computer-aided design portfolio work using Photoshop and Illustrator or other similar programs. Applicants should show competency in the ability to design for 3-D products with special attention given to both internal and external components creating innovative, whole products.


Advertising Copywriting Applicants should submit 20 examples of their best creative writing. The portfolio should emphasize the applicant’s ability to develop original ideas, communicate clearly and write with technical proficiency. Include examples that demonstrate persuasive writing, in a variety of styles and media, if available. Advertising layouts showing copywriting in context are welcome. Applicants with no advertising experience should create at least three hypothetical sample ads. Advertising copywriting examples can be augmented by other short- form writing samples (250 words or less) that emphasize the applicant’s abilities. All work should be submitted in digital format. Files may be in PowerPoint, PDF, or Word document format. QuickTime files on DVD are preferred for submission of broadcast (Web, radio or television) examples.


Advertising Design Applicants should submit 20 examples of their best creative design work. The portfolio should emphasize the applicant’s ability to develop original advertising ideas, demonstrate the ability to carry a design through multiple pieces (campaign) and represent the applicant’s proficiency with Adobe Creative Suite software programs. Examples should be included that show sensible use of composition, typography and coordination of words and images. The advertising examples may be augmented by other relevant work that reflects the applicant’s interests and abilities such as graphic design, photography and


admi ss ion


illustration. All work should be submitted in digital format. Files may be in PowerPoint, PDF, or Word document format. DVD is preferred for submission of broadcast (radio or television) examples. Audio and visual examples should be in QuickTime.


Animation Applicants should submit motion work in digital format on playable DVD. All software used must be identified in the inventory. Static work may be submitted as a PDF or in DVD format. A strong portfolio shows accomplished art and design skill, including life drawing and evidential understanding of composition, line, weight and balance. In addition, portfolios should evidence conceptual awareness and effective use of software and tools to support aesthetic choices. Mature artistic or commercial direction should be evident in work that corresponds to the applicant’s academic goals. When submitting examples of collaborative work, applicants must indicate their specific responsibilities on the project and indicate the roles of others as applicable.


Architectural History In digital/electronic format, applicants should submit electronically a substantial university-level research paper (10–15 pages) demonstrating critical and analytical thinking as well as advanced research and writing skills. The paper should employ appropriate documentation (preferably Chicago- Turabian format) and should include illustrations, if appropriate.


Architecture (Professional and Postprofessional) Portfolio review is intended to determine the preparedness and maturity of undergraduate students who wish to enter the graduate program of study. Applicants should submit a portfolio of creative work in digital format. The portfolio should represent the applicant’s best work. It should include examples of work completed in architectural and other creative studios and independently. It can also include work completed in a professional office. Applicants should include a brief description of design intent with each project; clearly indicate when and in what studio the project was completed; and what their role was if a project was completed in groups, independently or in an office. Portfolios should demonstrate creative abilities and development of a personal architectural and design language, application of concepts to architectonic solutions, and free-hand, analog and digital drawing and graphics abilities.


Art History In digital/electronic format, applicants should submit a substantial university-level research paper (10-15 pages) demonstrating critical and analytical thinking as well as advanced research and writing skills. The paper should demonstrate research documentation (preferably Chicago- Turabian format) and should include illustrations, if appropriate.


Arts Administration In digital/electronic format, applicants should submit a substantial portfolio of writing samples (20 pages), which should include at least one sample of university-level research writing and may include professional writing demonstrating critical and analytical thinking as well as advanced research and writing skills. Other writing samples may include business documents, essays, grant proposals, promotional writing, press releases, planning documents and journalistic work.


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