NEWS
TOTAL LICENSING
SLATE OF DEALS FOR BANG ON THE DOOR
ing agents the Door My Fashion Shop allows
to have be- users to design and choose outfits
spoke sales and accessories within a fashion
materials in boutique.
their mar- Blueprint Stationery has used the
kets. FABric Animals to create a sta-
Bang on the tionery range for UK retailer WH
Door’s ros- Smith. The range has sold through
ter of agents well and a new range is being pre-
includes Ian pared. FABric Animals are also be-
Downes, ing used in other markets such as
Start Licens- Germany.
ing, UK & MadCatz came on board late in
Ireland, Sofia 2008 and have developed a range
Bang on the Door works with Start Noguera, Mendia Licensing, Spain, of computer accessories such
Licensing in the UK, and has been Daphne Kellerman, LicenseCon- as Nintendo DS cases and carry
have been developing the brand nection, Benelux, Pierre Gaucher, round bags. MadCatz have used
with a number of new initiatives. RMP Licensing, France, Anita van Groovy Chick artwork as well as
Firstly, all the key character sets Esch, Active Merchandising, Ger- FABric Animals designs.
- Groovy Chick, Football Crazy many, Paul Berrington, Black & Bang on the Door has worked
and Fairy Girl - have had a design White, Greece, Charlie Day, The with Kids At Play to create a
refreshment and the addition of Sharpe Company, USA, Rhea Jang, Football Crazy Tabletop Football
user friendly style guides; in addi- Dick Bruna, Korea, Mark Paul, Game and Primary Teaching Serv-
tion the classic Bang on the Door Global Licensing, Australia & New ices have used characters like
Animal characters have been joined Zealand and Glenn Migliaccio, ITC Groovy Chick to create reward
by the new range FABric Animals; Licensing, Brazil. stickers, certificates, wristbands
secondly, by attending international Each agent has developed a strate- and certificates for schools.
trade shows such as the Licensing gy for their territory but they feed In Korea licensee Season used Bang
Forum in Prague; thirdly a control- off the centrally controlled Bang on the Door’s Ski Bunny charac-
led international roll out with the on the Door design hub and make ter to develop a range of skiwear.
appointment of selected agents in great use of the product concepts Bang on the Door have also cre-
key territories including the recent that have been created by Bang ated original design work for key
appointment of Black & White Li- on the Door’s four strong design partners such as Guide Dogs for
censing in Greece; and finally the team. the Blind. A specially designed
development of a wide selection Recent licensing stories include Guide Dog will be used by the
of product visuals that are now a Nintendo DS game developed charity in some schools for fund-
electronically catalogued allow- by Mindscape - the game Bang on raising and educational work.
LMI APPOINTED FOR JCB BRAND EXTENSION
LMI has announces that the company has recently been appointed to handle the International Licensing (excluding the
United Kingdom) for the JCB brand in certain key categories including apparel and technology led products.
JCB has 18 plants on four continents: 11 in the UK, three in India and others in the USA, China, Germany and Brazil and
employs more than 7,000 people worldwide. JCB has seen success in building a brand for consumer products with a
strong group of UK based licensees. LMI will play a role in translating this success on a global scale.
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