SKIN CARE As shown in Figure 6, 1% enriched OBG
significantly reduced skin diffuse brightness after 1 and 28 days of treatment, compared to the placebo. This indicates that enriched OBG minimises light scattering on the skin’s surface, leading to a smoother and more uniform complexion.
Applications of enriched oat beta- glucan active in skin care cosmetics Enriched OBG is suitable for applications such as smoothing face oil, brightening anti-ageing day lotion, radiance boosting serum, youth- enhancing telomere eye cream or telomere repair night cream. Table 1 gives an example of an application of enriched oat beta-glucan in a BB cream, demonstrating the exciting opportunities for this active in revealing a more radiant complexion.
Conclusion Understanding the complexity of cellular ageing and the biological changes that occur throughout life is crucial for effective prevention of premature ageing. Ageing begins early and manifests as a gradual decline in cellular function, influenced by environmental and lifestyle factors that can accelerate this process. Modern lifestyles, with their sustained stress levels, often lead to visibly aged skin.7 Rough or uneven skin texture further
contributes to a dull complexion, exacerbating the appearance of ageing. Extensive evidence indicates that a reduction in telomere length is linked to impaired cell division and cellular senescence, with oxidative stress playing a significant role in accelerating telomere attrition.8 Rejuvaveen, an enriched oat beta-
glucan active, directly targets cellular ageing by providing telomere support, helping to maintain a youthful, radiant appearance. In addition to enhancing cellular longevity, Rejuvaveen boosts skin health by counteracting dry desquamation and
Placebo ■ 1% Enriched Oat Beta Glucan ■
4 3 2 1
0 -1 -2 -3 -4
After 1 Day After 28 Days
Figure 6: Skin diffuse brightness reduction over 28 days with enriched OBG treatment. T-test, significant: *=p<0.05
smoothing the skin’s surface, resulting in optimising light reflection for a more radiant and even-toned appearance.
of telomeres in the ageing of human skin. Experimental Dermatology. 2011; 20(4): 297-302
PC
References 1. Farage MA, Miller KW, Elsner P, Maibach HI. Intrinsic and extrinsic factors in skin ageing: a review. International Journal of Cosmetic Science. 2008; 30(2), 87-95
2. Gilchrest BA, Krutmann J. Skin Aging. Springer. 2006
3. Vaiserman A, Krasnienkov D. Telomere Length as a Marker of Biological Age: State-of-the- Art, Open Issues, and Future Perspectives. Frontiers in Genetics. 2021; 11: 630186 4. Buckingham EM, Klingelhutz AJ. The role
TABLE 1: RADIANT COMPLEXION BB CREAM (LIGHT SHADE) WITH ENRICHED OAT BETA-GLUCAN
Phase Ingredients Nomenclature A Aqua
CI 77492 Aqua, Sodium Phytate
Methylpropanediol, Caprylyl Glycol, Phenylpropanol Xanthan Gum CI 77891
CI 77491, Talc CI 77499
B
Sodium Stearoyl Glutamate Caprylic/Capric Triglyceride Dicaprylyl Ether, Tocopherol Glyceryl Stearate Citrate
Limnanthes Alba (Meadowfoam) Seed Oil Cetearyl Alcohol
C
Tocopherol, Helianthus Annuus (Sunflower) Seed Oil Sodium Polyacryloyldimethyl Taurate Glycerin, Aqua
Mica, CI 77891, CI 77491
Avena Sativa (Oat) Bran Extract Aqua, Sodium Hydroxide
www.personalcaremagazine.com
w/w (%) 63.130 0.300 0.100 1.500 0.300 2.500 0.100 0.020 0.500 12.000 5.000 3.000 3.000 1.000 0.200 0.350 5.000 1.000 1.000 0.000
March 2025 PERSONAL CARE
5. Victorelli S, Passos JF. Telomeres and Cell Senescence - Size Matters Not. eBioMedicine. 2017; 21, 14-20.
6. Candi E, Schmidt R, Melino G. The cornified envelope: a model of cell death in the skin. Nature Reviews Molecular Cell Biology. 2005; 6(4), 328-340
7. Dunn JH, Koo J. Psychological Stress and skin aging: a review of possible mechanisms and potential therapies. Dermatology Online Journal. 2013; 19(6): 18561
8. Lin J, Epel E. Stress and telomere shortening: Insights from cellular mechanisms. Ageing Research Reviews. 2022; 73: 101507
-113%* -172%*
79
Variation from Day (%)
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