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ToyFair2014 Worlds Apart


Stand B130


08456 022 119 | www.worldapart.com Boys and girls are in for hours of foodie fun with the latest offering from trusted brand Worlds Apart. Launching early this year will be Freezeez, a new and easy way to make ice-cream in a variety of fl avours. With a history of unpredictable weather in the UK, an early-year release of an ice-cream making product ensures that family fun can make the most of any sun that shows up, so if the only Summer we get this year is in March we’ll be fully prepared. Freezeez uses just a few simple ingredients to create ice cream in only a few minutes. Recipes are included, but it won’t take long for budding young chefs to start experimenting with new and exciting fl avours. Freezeez comes with an integral spoon and fun licensed cone toppers, including Minnie Mouse


and Spiderman. Aimed at children from three years and over, it’s a product than can be used by the whole family. Worlds Apart is also taking the success of its GoGlow and ReadyBed products even further with the launch of the GoGlow Lumino and the Deluxe ReadyBed. The Lumino is a 2-in-1 motion activated torch with a night time glow, appealing to a young audience with a great range of licences, whilst also providing them with comfort and security at night. The Deluxe ReadyBed gives the whole family an all-in-one sleep experience. Offering


convenience and quality, as well as comfort, the easily infl atable bed comes with its own bag and pump and the super soft and cosy cover is fully machine-washable. It comes in three different sizes meaning that everyone, little or big, can be part of the sleepover fun.


HERO product


We just can’t choose between brand new product Freezeez, which taps into the current cooking trend by making delicious ice cream in just a couple of minutes, and the all new GoGlow Good Night Tilt & Beam Torch, a 2-in-1 motion-activated torch with a soft glow that helps kids feel comfortable and secure at night. Andy Cooper, partner


Winning Moves Stand D17


020 7298 9500 | www.winningmoves.co.uk Winning Moves UK offers a 2014 line-up of licensed versions of family favourites including Top Trumps, Monopoly and Connect 4. Hero products this year include Big Bang Theory Cluedo, Harry Potter Trivial Pursuit and Walking Dead Risk. Winning Moves will continue to extend its line-up of Hasbro-licensed games, featuring One Direction,


Tansformers 4, Doctor Who and The Walking Dead amongst many of the 2014 hot licenses. There are also top game brands available such as Risk, Monopoly, Trivial Pursuit, Twister, Guess Who? and Cluedo. The One Direction licence proved hugely successful for Top Trumps in 2013 and a One Direction


Twister and Monopoly were launched at the end of year. Winning Moves will continue to promote and develop products in this range to satisfy the demands of the millions of One Directioners out there. In addition to the Hasbro-licensed games range, Winning Moves recently secured the long-term licence for the Waddingtons brand and is developing a full range of Waddingtons products that will focus on Wooden and Travel games. Not to be left out, the continued development of the Waddingtons Number One Playing cards will feature hot new licenses including DC Heroes and Villains, amongst others. Top Trumps will also strengthen its offering with new licenses including My Little Pony, World


Football Stars, Transformers 4 and Family Guy all adding to the already vast range of titles. In addition, a range of Top Trumps brand extensions will be launched in 2014 to include Top Puzzles and memory games. With the expected increase in popularity of dinosaur-related product in 2014, Winning Moves has developed a Dinosaurs Top Trumps Collector Tin and a 50-piece Dinosaur puzzle (both available now). For pre-school products,


HERO product


Top Trumps Activity Packs will launch a brand new Peppa Pig version and Doc McStuffi ns will further add to the existing range of popular titles.


204 Toyworld


Winning Moves will be launching an exciting new ‘World of Harry Potter’ games range, which will include Cluedo, Top Trumps and Trivial Pursuit. The ‘World of’ style guide incorporates imagery from all eight movies and is sure to capture the imagination of Potter fans both young and old. David Ripley - Chief operating offi cer


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