re:creation Stand E160
01189 736 222 |
www.recreationltd.co.uk The new Zip Stix, suitable for ages four years plus, is hitting the shelves as a pocket money proposition. A new product, collectable and fun, simply lock, load and launch against the competition. The innovative patented design has impacting graphics. Zip for distance, crash cones or even zip to stunt, with SRPs from £2.99. Zip Stix will be supported with a TV campaign in 2014. Prank Star is a new
proposition in boys tech toys. A brand focused on the creation of innovative and novel high-tech gadgets with classic twists on existing play patterns. It provides a high-impact range at accessible price points. The Bright Light Pillow is soft and contains 24 battery-powered LED lights. It has
a ‘tough to turn on function’ and an automatic power off after fi fteen minutes. The Bright Light Pillow is perfect for lounging around, sleepovers, travelling or on the bed.
2014 sees the launch of the fi rst ever cinema release from Lego. re:creation will be launching some Movie Key lights in its Lego range. In addition to the movie, other hot properties will be making an appearance in the range, including DC Superheroes, Friends and many more line extensions. More big news from re:creation is Sky Ripperz from Air Storm, one of the fastest
growing properties this year. With strong TV support on launch, these whistling rockets will wow kids aged eight years and up. Launch them and they fl y over 76 metres. There are three rockets in a pack and a launcher for just £9.99. Razor has proved itself at delivering big business and continuing to buck the
trend with a portfolio of product opportunity though in-line, stunt and electric scooters and ride-on. You can see the new price intro S Scooter with quality build in rich anodised colourways at Toy Fair, and have a go on the extensive big growth range of on-trend superior and market leading electric scooters. With kids bike sales on the increase, Fuze has seized the gap in the market for kids bike accessories. The brand offers a range of unique technology allowing kids to ‘pimp up’ their rides. The innovative technology on the Wheel Writer (SRP £19.99), transforms a bike wheel into a real working speedometer, plus 12 different pictures scroll though as they pedal with the super bright LED’s. Marketing support includes TV advertising and in-store FSDU programme complete with working demo, and there are more Fuze developments on the way. VideoHead, a new helmet, features a patent pending built-in camera and four clickable lens positions. Kids aged eight years plus can catch their favourite BMX, scooter or skateboard moments with the built-in memory. Plug, fi lm, upload and share, with everything complete in the box, at an SRP of £59.99.
HERO product
The multi-award winning, and one of the highest sought after kids Christmas gift in the US... The Crazy Cart from Razor, and because it’s HUGE fun too! Katy Fletcher, Brand Manager
TOYWORLD TOYFAIR BANDAI ADVERTS X6
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