KD UK David Martin
Kurio 4S Touch took us all by surprise; 4’’ tablets were an unknown, but we’ve hit the spot with that product, and we’re optimistic Peppa Pig Fun Phonics will be the number one Peppa product in the UK for the second year running. We’re launching a new ELA range
called Tech Too, which has been a huge hit in Europe already, and we’ll be unveiling some great new tablet technology from within the Kurio portfolio. Kurio will this year be showcased within a new integral KD UK stand along with ELAs, and we’ll continue to show on the Sales Partnership stand also (E35). As for challenges, I think it’s going to get very competitive on price.
Technology toys and gadgets at the top of kids’ wish lists are getting cheaper and ever closer to traditional toys.
Rock it: Stand on the deck and rock it up and down with- out toucing the ground - speed up to 16 km/h.
Kick it: Lower the deck with one “click” and ride Rockboard like a normal kickscooter
Fold it: Fold it and put it in the car, bus, train etc.
®
Ride downhill
Hornby Paul Chandler
Our most notable success of the year has been the hugely positive launch of the all-new Quick Build range across Airfi x and Scalextric. The one to watch at Toy Fair
this year is Scalextric RCS. Scalextric has launched a brand new range of controllers, the Race Control System. Available in three varieties, the RCS will make is easier and more fun to record scores against opponents with greater control around the track. I think the biggest challenge for the trade across the year ahead will be maintaining the balance of traditional toys and tech-led toys.
Click Distribution Luke Hillier
2013 saw incredible success for Despicable Me 2; it was late arriving, but everything Despicable Me 2 that we touched sold through at an incredible rate.
The World Cup will
obviously be huge for us next year, but our Minecraft 3D Articulated Hangers are proving extremely popular, we cannot actually get product in quick enough. On day one we will have Mister Maker on our stand launching our very own
Mister Maker Make It In a Minute Board Game. There will also be opportunities to win prizes, and we will be launching a new brand of products that we have developed ourselves.
The biggest challenge for 2014 will be retailers keeping up with the demand for World Cup and England collections.
Light up wheels
Loopdies! Make your own cool
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We look forward to welcoming you at Upcoming Minds boot B101
Please contact us to schedule a meeting at:
+45 45660233 /
sales@upcomingminds.com In UK in cooperation with BG marketing: +44 1702 32 98 66/
barry@bgmarketing.biz
Rock it
kick it
fold it
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