Sambro Stand G46
08458 739 380 |
www.sambro.co.uk Sambro returns to London Toy Fair with a wealth of new licensed ranges which will be showcased alongside brand new ranges to be distributed exclusively by the company. The 2014 product lines will offer a one-stop shop for retailers encompassing ranges including arts and crafts, stationery, toys and games, puzzles, wooden toys, wheeled goods and bags. Having just been announced as Walt Disney Company’s 2014 UK pocket money licensee, a full selection of novelty lines will be showcased at the event with ranges for all Disney’s key character licences including Sofi a the First, Doc McStuffi ns, Monsters University, Disney /Pixar Cars, Disney Princesses, Disney Fairies, Disney Planes and Minnie Mouse and Mickey Mouse Clubhouse. Lines appealing to boys will include Yo-Yos, Finger Boards, Pull String Copters,
Space Discs, Bubble Sticks, Pump Rocket Launchers, Sling Shot Gliders and much more. Girls will love the pocket money lines including licensed skipping ropes, musical instruments, fairy wings and wands, hula hoops, doctors sets and more. 2014 will once again be the year of the Turtles and the Sambro Teenage Mutant
Ninja Turtle products will appeal to fans. Visitors to the stand can create full ranges by choosing arts and crafts sets, games, puzzles, pre-school bikes and scooters. The extensive arts and crafts collection comprises high-quality products that appeal to pre-school children upwards. Licensed ranges feature Colouring Tables, Magnetic Scribblers and Art Sets as well as on-the-go products such as Travel Art Easels and Travel Art Desks. Choose from Doc McStuffi ns, Monsters University, Minnie Mouse, SpiderMan and many more. S ega Europe will also support Sambro at London Toy Fair to celebrate a strong
year for the Sonic the Hedgehog toy programme. The range is inspired by the Sonic the Hedgehog video games and has enjoyed wide listings across key toy retailers. The Sonic the Hedgehog Pinball Machine launched earlier this year under licence from Sambro. It has proved to be a popular product which has sold well during the lead up to Christmas and will be showcased at the 2014 shows. The company will also launch Zed the Zombie; this collection of games will appeal to boys and girls of all ages. The Unrest in Pieces Game sees Zed The Zombie rise from the grave in pieces. Players activate the timer on the base unit and then race against the clock to put Zed’s body parts and accessories back together. Players hit the stop button when complete, and, if time runs out, Zombie parts fl y everywhere. Sambro will support all 2014 lines with a fully comprehensive PR and marketing campaign and have TV advertising plans for key ranges during the fourth quarter.
TOYWORLD TOYFAIR BANDAI ADVERTS X6
1-2.indd 6 11/12/2013 13:03
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