ToyFair2014 Tobar
Stand Gallery 305
08445 734 299 |
www.tobar.co.uk Tobar plans to kick off 2014 by making an appearance at some of the biggest trade fairs in Europe. In order to cater for customer needs, the company will be offering new products, and the dedicated team has handpicked the lines with variety in mind to help customers fi nd the perfect product selection. After a successful year, Tobar is coming into 2014 with momentum and a wealth of opportunities for its customers.
There will be over one hundred lines on show, and it will be one of the company’s strongest launches to date, building upon an already varied range. Products such as the Smiler and Sally Space Hoppers, variations of the much-loved retro Space Hopper, will be ready in time for the Summer period. Visitors will also get to preview the Haynes Thunderbird 2 and Techno Trousers construction books which give
children an opportunity to build iconic vehicles from classic shows. The company will also have new versions of the popular Robo Fish available, including the Tropical Robo Fish and LED Robo Fish. Maisto and Bburago will be providing new lines such as the Bentley to show, and a look at the new Syma remote
control helicopter range. Additionally, Tobar aims to launch a brand new B2B website in the fi rst quarter of 2014 that will provide an improved user-friendly interface for online customers in the UK, France and around the world.
HERO product
The brand new LED Robo Fish is an adaptation of one of the fastest-selling toys of 2013 - not only does it mimic the swimming patterns of a real fi sh, it also lights up when placed underwater. Chris Dixon - Sales and marketing executive
Trends UK Stand Gallery 410
01295 768 078 |
www.trends.co.uk The Trends UK line-up will include licensed toys from leading brands including Haynes, Discovery Channel, and Barbie. The new Glitza Glitter Tattoos are easy to use, with no messy glue and create perfect results every time. Simply apply
the transparent Glitza base to skin and brush on coloured glitter to create instant sparkling tattoos. Glitza is fully tested and complies with cosmetics legislation. The tattoos can also be applied to many surfaces so creative girls can decorate their nails and clothes with glittery tattoo prints, personalise stationery and much more. Creative girls can design their own bags and accessories with the stylish Color Me Mine range. The fashionable range
features a selection of bags with stenciled patterns that girls can fi ll in with the included coloured pens. Musical starlets and budding media stars will love the Barbie toys from Kid Designs. Classic Fairytale Princesses get the Zombie makeover treatment in Once Upon a Zombie featuring zombifi ed versions of the Little Mermaid, Rapunzel, Snow White, Sleeping Beauty, Cinderella and Belle. Haynes is a recognisable classic British brand. Its renowned and trusted car manuals have sold over 150m copies worldwide. For 2014, Haynes and Trends UK will be introducing a new Build Your Own Motorcycle kit to the market. Featuring a Haynes-style manual with step by step instructions, the kit will build a cool working model of a motor cycle engine with realistic sound effects. The Discovery Channel is the world’s fourth strongest TV brand, with over 12m subscribers. The range includes toys with working features including a Digital Metal Detector, Bug Barn, FM Walkie Talkies, Binoculars, Microscope, RC Tarantula, Planetarium, Telescopes and more. Trends Science allows kids to fi nd out how the world reacts with the Chemistry Lab and Froth, Slop and Pop kit, learn about propulsion with the Rocket Science and Air Powered Car Kits, investigate geology with Grow your own Crystals, Explorer Globe and get electrifi ed with the Live Wire game. Night vision, movement detectors, secret
HERO product
alarms, spy listeners, invisible writing pens, spy watch and much more are available from Spyz. The new Mugz Ice Cream Maker makes delicious ice cream in a fun way and comes with cups and accessories. Four fun sets will be available, including a penguin, a seal, a bear and a polar bear.
200 Toyworld
Glitza Glittter Tattoos are a new and innovative product range from Trends UK and will be available in most of the UK’s independent and major toy retailers from February. Glitza is totally safe, has great play value, shows brilliant detail, can be applied to almost any surface and is easy to use. Nicola Erskine - Marketing manager
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