ToyFair2013
of the successful Gelarti brand, Glitzi Globes will consist of a Starter Kit, the 3 Pack, which will be an assortment of six different themes, and a Mega Domes Maker and Display Kit that has over 40 pieces to create and display your collection of Glitzi Globes. Disney’s Teen Beach Movie launches this
Summer, and is a fun musical movie with a great retro look and songs that will inspire teen girls. The key characters and aspects of the movie can also be enjoyed on a variety of Flair classic craft brands like Zubber, Comic Maker, whilst the brand new Teen Beach Movie Watch Maker is the easy way to make the ultimate fashion accessory with interchangeable straps and faces, giving a cool new beach look every time. The Teen Beach Movie Cool Podz lets you create and write secret messages then hide them away in pretty Cool Podz. Wear them, hang them on your bag or give them to a special friend. Inkoos was launched in 2012, with cute and
to collect a whole army of Monsuno monsters and swap which one they place into the Core to send into battle. The position of the brand as a battling toy remains with the Monsuno Core being at the heart of the game play, but the new pack options will bring even more combat combinations. Flair will exhibit Yogurtinis, a range of baby dolls with a sweet-smelling scent. These fresh new dolls come complete with eye-catching yoghurt pot packaging and a scent. This new Girl’s brand for Flair includes six sibling dolls – four girls and two boys – that have already proved popular across Europe. Each doll has a name, such as Mary Cherry, John Lemon or Cher Pear, and season after season more will be introduced, creating a new collectable category for the girls’ sector. CuddleUpPets are building on the success of 2012 with the addition of new animal characters including a Magic Unicorn, Pink Ladybug and Yellow Ducky. Further additions of licensed CuddleUpPets, such as Disney favourite Minnie Mouse, along with Winnie the Pooh and Tigger, will increase the appeal of the brand and aim to ensure plenty of new CuddleUpPet converts for 2013. Sylvanian Families has some new additions for 2013, including new family home Maple Manor.
This hero item features a detachable carport that incorporates a roof terrace, moveable staircase and chandelier sockets, and will drive sales of home accessory sets. 2013 will also see the opening of the Seaside Restaurant, a playset that features 65 accessories to enhance play value. New Husky, Red Panda and Gerbil Families will further expand the range and encourage continued collectability of the brand, which will remain a key focus for GP Flair. Creative play will cement its importance to
the Flair portfolio with new brands plus many additions to successful collections. Glitzi Globes is one new brand, and is the simple way to create cute, collectable mini glitter-snow globes that can be used as pencil toppers or to make fashionable and fun jewellery. From the makers
quirky characters that can be coloured multiple times. This year’s refreshed characters are; Giraffe, Tiger and a Zebra. Also introducing new Inkoos Blingoos to the range; Dogs, Owls and Panda’s that are all ready to be blinged, not only with the washable Inkoo pens, but with glitter and gems too. Alternatively the Tagz collection will see the exciting new addition of One Direction. The boys, collectively known as ‘1D’, are a strong property for girls, and the new Body Tagz Tattoo Kit will provide the perfect accessory for any fan, especially those attending the multiple O2 arena concerts in the Summer. For Plasticine, 2013 will see a complete revamp with new branding, new play patterns and brand new generic and licensed versions of the heritage creative brand! From Plasticine BaSix and the character-forming Squidgems available at true pocket money price points. The new range also includes Colour Max coming with all 24 of the Plasticine colours and the FunTubulous sets that come in handy storage containers that still keep the old school charm; there is a Plasticine project for everyone. This year will see an increase in marketing and a fresh new focus that will see the brand well on its way to another 100 years of sales success.
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