ToyFair2013 Bandai
Stand D35
01489 790 944 |
www.bandai.co.uk 2013 marks the 20th anniversary of Power Rangers and the launch of Power Rangers MegaForce in the Autumn. Celebrations will begin at Toy Fair where the new range of MegaForce fi gures, vehicles and Megazords will be unveiled, alongside a brand new collectable card concept. Each MegaForce toy will include at least one collector card that can be used to unlock sounds and phrases in the new Deluxe Gosei Morpher. There will be over 160 cards for children to collect and they will also be able to test their game-play skills in the new Action Card Game. During the fi rst half of the year, Power
Rangers fans will also be able to collect new action fi gures from the Super Samurai TV show. New fi gure assortments, cycles and Zord vehicles are being introduced, plus some new role-play lines so kids can act like their favourite Ranger. The Ranger Training Kit comes with a mask, weapon, belt buckle, badge and power discs, while the Bullzooka and the Barracuda Blade provide more battle action fun. 2013 will see new Ben 10 Omniverse episodes on Cartoon Network and the series is also expected to be shown on free-to-air TV from early Summer. In order to keep up with the latest adventures there will be new styles of Alien Collection and Sound Alien fi gures for fans to collect. In a move into construction, children will be able to build poseable Ben 10 aliens using the 25-piece Omni-kits. An assortment of TactAlien fi gures will also be released, where the character will be made from different materials to give it a new look and feel. A new Omnitrix is also in development for an Autumn launch. 80s icon Pac-Man is returning to TV screens this year and a variety of fi gures,
transforming vehicles and character soft toys based on the upcoming action series Pac-Man and the Ghostly Adventures will be on show at Toy Fair. In the fashion world, there is a new twist to Harumika as girls are invited to take their design talents into the home with the new Interior Design sets, launching this Autumn. Utilising the award-winning style and lock system, they will be able to decorate their dream bedroom and mix and match materials on beds, sofas and other furniture accessories. The original line of Harumika continues with a dance theme being introduced into the Starter and Designer Dress Form sets, and there will also be refreshes to the larger sets for the Autumn, including a new look Bridal Collection and a Winter season-inspired Style Studio. Jelly Jamm is the new pre-school offering in the Bandai portfolio for the second half of 2013, as the bright and colourful characters from Planet Jammbo feature in a new range of collectable and interactive plush and fi gures. Bandai will also be showcasing TechPet on its stand at Olympia, the recently launched app-based pet dog that loves to be entertained and nurtured.
50 Fifty UK Stand C45
020 8877 9430 | www.50fi
ftygifts.com 50 Fifty is launching a new range of innovative products at Toy Fair. Wiper Glasses pre- launched in Hong Kong last October and come in a range of six colours with moving wipers and fl ashing LEDs, packaged to attract maximum attention. On top of that, an in- store demonstration solution has been created to ensure
maximum impact in the retail environment. International interest in this item has been encouraging. Blink is a range of patented LED light-up items that are fun and functional. They light up with movement and stay lit for a few seconds, and are presented in a contemporary range of colours. The colour-coordinated packaging, and presentation concept with a CDU demonstrating the function, aims to generate sales, be it from a counter position, on a shelf or hanging from a hook. Blink Bugz are designed to attach to clothing, shoes, bicycles, scooters; almost anywhere. Bugz attach by magnetic, adhesive pads or a hook, which are all included with the product. Blink Bandz are silicone wrist bands that are ideal for parties, festivals and sports activities; like the Bugz they pulse light with any movement and are available in six colours. Blink Budz are earphones available in pink or blue, which have the novel fl ashing element as well as good sound quality. Ali Mafi , chairman of 50 Fifty, said: “I am really delighted and proud to be going back to what we were all about in the days when we had one ‘million-seller’ following the next in succession. The Glasses and the Blinkz range take us back to our roots, and I think the unique packaging and display will add to the commercial potential of this range. I think people will see the fun element at our stand, and I invite everyone to visit us for a chuckle or to help themselves to our pick’n’mix.”
152 Toyworld
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