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Trans RINA, Vol 156, Part C1, Intl J Marine Design, Jan - Dec 2014


•Economies of scale •Total cost measurements •Supply chain simplification •Purchasing leverage •Establish vendor partnerships


•Total cost measurement to support reduction activities •Design for Flexibility •Quick fit Modularity •Last point configuration


•Design for Performance •Weight reduction


•Design for Life time cost •


2.3 Design for end of use and recyclability CHANGE MANAGEMENT


No organization likes change and prefers to maintain the status quo, few organizations can survive in a competitive market without adjusting the way they go about business and the adoption of new technology. There are a few examples that prove this wrong, but they tend to be heritage brands and small niche markets such as Morgan sports cars where their production methods are part of the brand appeal.


Change is never easy and unless there is total


commitment and desire to change from the Directors then the change will be doomed to fail. As vessel production is at the moment the decision of fitting out the vessel and the techniques needs to be taken away from the vessel build stage and transferred to the drawing board before the keel is laid. This activity in its self is difficult to manage since it is, on the surface, devaluing the skill and knowledge of the boat builders. This reluctance to change can be overcome by training and involvement of staff in the overall plan and the techniques, and whilst not being an easy process once achieved can render a self-motivated culture and the results often can be spectacular. [6, 7 & 17] A good example of this is the Japanese car plants in the UK that produce the best quality cars in the world and the most productive. This is not primarily down to the equipment and


facilities but more so the


management, a highly continuous


vision of senior trained workforce and a improvement manufacturing system.


Unless boat yards adopt this change they will be at risk of failure and loose out to Foreign yards whom are adopting these techniques. British Industry is littered with examples, but for the UK boat building industry to succeed it needs to change if it is to survive and flourish.


2.4 DFM INFLUENCE ON COST, CASH FLOW AND PRODUCT LIFE CYCLE


In section 2.1 it was shown that by design for


manufacture 80% of the costs could be influenced and controlled at the design stage. Over the last few years


©2014: The Royal Institution of Naval Architects Figure2.2 DFM influence on cost and cash flow


The reason for this decline is explained by figure 2.2. Due to the lack of DFM the cost of development and manufacture of the vessel creates negative cash flow [12, 15 & 20].


In effect with the wide variety of


designs each vessel is a prototype and results in a loss at the end of production and vessel release (A Figure 2.2) ordinarily the second or third vessel of the same design would recover these losses and create a net revenue (B Figure 2.2).


However; second or third vessels of the same design rarely transpire thus allowing the net revenue profit point to be reached. What happens in reality is that yards have 2 unique designs going through production, followed by further unique and prototype effective vessels. At the release of each vessel (C) there is a negative cash flow (D). With multiple new vessels, as described, these losses are covered by the deposit from new vessel signings and this perpetuates until the scrolled forward losses cannot be sustained any further. This is in effect a Ponzi type scheme where deposits from new vessels are being used to cover previous losses, and is unsustainable until the whole structure collapses.


However, this situation can be eliminated by


controlling the 80% cost at design stage and using modularity and DFM to change the shapes of the curve (E) and reduce or eliminate the negative cash flow by bringing forward the release date in line with stage payments (F). As such the failure rate is causing finance companies to be


rightfully cautious when


considering finance and this is restricting the growth. However; a boat builder that can prove to be operating to the highest levels of control will give confidence and find it easier to release capital.


in the UK out of 10 WFSV builders 5 have gone bust, 2 have been rescued with only 3 maintaining business as normal.


In basic terms 70% of the UK productive capacity has or will no longer exist.


C-123


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