raised around $7m over the life of SportsGrid across two rounds - a small convertible note and a Series A funding round that closed just before COVID hit in early 2020. SportsGrid went profitable later that year. We were very fortunate in that we're a profitable media company and don't have any plans to raise any future capital.


Have there been acquisition opportunities?


We have several acquisition opportunities. Tere are multiple conversations that happen every single year. We've walked away from opportunities in the past that just weren't right for the company but we're confident that we'll find something over the next 12-18 months.


SportsGrid is a unique and attractive asset in the space, and I think that there are a lot of different types of companies that we can fit with such as an operator, data providers, affiliates, all the way to media companies. We're unique in that we fit with a variety of potential suitors.


What’s SportsGrid’s current market position? Who are SportsGrid’s competitor's and what’s the USP?


First and foremost, our USP is that we're free. You can access SportsGrid on any free streaming platform as opposed to some of our competitors that are in linear TV. We consider ESPN and Fox Sports to be competitive with SportsGrid, but those are paid networks.


We have over 50 different competitors in the fast category, and that's just general sports. If you really wanted to narrow it down to sports betting, you have VSiN (Vegas Stats & Information Network), which is also a paid network, but now you have the DraftKings Network which competes alongside SportsGrid on Samsung, as well as our close partner in FanDuel that has FanDuel TV+.


Tere are a variety of potential competitors within the landscape, but at SportsGrid we're confident in our position and have a huge lead in the market as it currently stands.


How varied is SportsGrid's customer base? How does the company serve streaming platforms, sportsbooks, and advertisers, respectively?


We skew heavily towards 21- to 50-year-old males, but we do have a lot of female viewers. Something else that's unique about SportsGrid is that whilst we're Nielsen rated, we get a lot of first party data because we're a digital company.


All the data that's flowing through, for example with the CTDs we're able to do some identity


NEWSWIRE / INTERACTIVE / MARKET DATA P149


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