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Pulse


Asia Sports Betting 1XBET


1xBet: Asia is the most promising market in the world


Following a successful SiGMA Asia 2024 summit, 1xBet cites Asia’s population size and love of sports as primary drivers for the global brand's regional expansion.


How do you reflect on 1xBet's overall performance in Asia this year?


We see a positive trend in Asia as a whole, but there is always room to grow and something to aspire to. We are talking about a completely unique market where competition is enormous. In such an environment, we need to maintain positive dynamics as well as to constantly look for new opportunities to improve our performance and meet the needs of our customers. We want to be the best in the industry and create innovations that will shape the market's future in the Asian region.


What are your prospects for Asia for the remainder of the year?


The company actively supports sports development in each


region of its presence, including Asia. Recently, the popular Filipino basketball player Kai


Sotto, the star of the national team and an example for thousands of boys who dream of a sports career, became the new 1xBet ambassador in the region. We are always open to new partnerships that bring mutually beneficial results.


We strive to maintain high standards and communicate our main advantages to partners and clients. A wide line, high odds, a good bonus programme, fast and secure transactions, and quality affiliate service—this is by no means a complete list of what we can offer.


We see the momentum and are confident that the brand will achieve impressive results this year. Stable growth and improved position in the Asian market from year to year is what we are used to. But at the same time, we realise that we cannot stop at what we have achieved.


How does 1xPartners affiliate programme perform in Asia?


1xBet operates in several dozen countries in Asia, and the number of partners in this region is growing steadily, which indicates the effectiveness of the 1xPartners affiliate programme. Te brand offers favourable conditions and a modern set of tools for making money on the Internet.


For example, 1xBet partners are guaranteed a lifetime commission of up to 50 per cent on the bets of each referred player, and detailed statistical reports allow you to effectively adjust your strategy to increase income. A reliable reputation provides the betting giant high conversion rates - up to 65 per cent of registrations are converted into deposits.


Te company is always looking for new models of cooperation, adapting them to the Asian market and its individual subregions so that participants in the 1xBet affiliate programme receive maximum profits.


Are there any new sports sponsorships planned in Asia following the appointment of Kai Sotto as brand ambassador?


Te company actively supports sports development in each region of its presence, including Asia. Recently, the popular Filipino basketball player Kai Sotto, the star of the national team and an example for thousands of boys who dream of a sports career, became the new 1xBet ambassador in the region.


We are always open to new partnerships that bring mutually beneficial results. It is important to remember that in such cooperation, it is not only about the fame of the athlete or club but also about whether they correspond to the values of our company: the desire to be the best, to lead, and to be honest with the fans.


1xBet cooperates not only with stars but also with those who are only striving to reach the heights of sports. Each partnership plays a key role in increasing our brand awareness and strengthening our position in the industry. Tis applies not only to Asia but to other markets as well.


NEWSWIRE / INTERACTIVE / MARKET DATA P139


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