70 Friday 07.09.2012
theibcdaily Box-style lens focused on studio productions
Fujifilm By David Fox
Boxed in: Fujinon’s new XA19x7.4BESM
Fujinon is showing the first working model of its new XA19x7.4BESM small box- style lens. Together with the HA19x7.4BE barrel style lens, these are the first lenses in such a compact size to feature three floating zoom groups and aspheric
elements, for greater optical performance. They also feature the latest EBC coating technology, for richer colours and improved blue response and transmittance. The mini-box version includes automatic focus breathing compensation. This synchronises the zoom movement with the focus movement, enabling the image size to remain constant
when focusing – a must in episodic production. These two high-end HD
Broadcast lenses come as standard with 16-bit encoder and 2.2x extender to show visibly more picture details and have an extremely consistent resolution from centre to corner. Weighing only 2.15kg (RD version 2.21kg) the ENG-style HA19x7.4BE lens is designed
Harsh environment multiplexers
MultiDyne By Monica Heck
MultiDyne’s new HD-6000 and HD-6000-ONE CWDM multiplexing solution transports up to six HD-SDI signals on as many as six or as few as one singlemode fibre, which allows end users to easily transmit multiple high-bandwidth signals in the harshest operating environments.
Designed for OB, fixed facility
link, cross-campus network and centralised control room applications, the HD-6000 and HD-6000-ONE systems optimise transmission anywhere SDI signals need to be trunked, offering users a compact, cost- effective, multichannel solution for extending SDI transport. Users of the HD-6000-ONE can input up to six digital signals with data rates of up to 3Gb/sec. The signals are received and
then retransmitted at specific CWDM wavelengths and
launched into a CWDM mux. The resultant signal travels down a single fibre to the receiver unit where the SDI signals are restored. Because the signals are remapped and retransmitted, users can realise a new optical budget and increased range. MultiDyne is also demonstrating new
enhancements to the FS-6000 Fiber-Saver, a portable CWDM remapper/multiplexer that transports up to six digital
optical or six SDI signals over a single fibre, allowing users to transport additional signals easily in situations where there are an insufficient amount of available fibre.
Using the FS-6000 Fiber-
Saver, a user can input any digital optical signal with a data rate of up to 4.25Gb/sec, to be received and retransmitted at a CWDM wavelength and launched into the CWDM multiplexer. At the other end of the link, the signal is then
for high-end ENG/EFP HD production, including entertainment, news, sports and documentaries. A new ergonomic grip reduces operator fatigue.
The 4kg XA19x7.4BESM is designed for live studio production. It includes RS- 232 control and tally lights, and can be used for virtual reality and with robotic camera systems. 1.C20
demultiplexed and restored, eliminating the need for wavelength-specific units in CWDM applications. By receiving and
retransmitting the optical signal, the FS-6000 Fiber-Saver offers a fresh optical budget that can transmit signals over even longer distances. It can also easily combine up to six uncompressed 3Gb/sec SDI signals onto a single fibre, ensuring a pristine signal through the use of built-in reclockers. Custom
configurations, such as 3x3 and 4x2, are now available. 9.A06
LASER cuts through ad targeting limitation IDC By Ian McMurray
IBC sees the European unveiling of what its developer International Datacasting Corporation (IDC) describes as an industry evolution in targeted advertising insertion.
The new IDC LASER – LASER stands for local ad splicing edge receiver – is said to give broadcasters delivering content via satellite the ability to offer advertisers the same level of ad insertion granularity
currently offered by Cable TV or IPTV providers. IDC also says that it enables broadcasters to increase advertising revenues by inserting regional or local commercials at the edge of the network. Since each receive location can be addressed and targeted individually, LASER is claimed to provide pinpoint accuracy.
LASER also allows for the
replacement of ad content that may be unsuitable for specific audiences due to copyright issues, or regional variances in culture and language, with ad content
LASER: an ‘industry evolution in targeted advertising insertion’ advertisers.
more appropriate for that target market. This additional flexibility, said IDC, allows broadcasters who distribute content over a wide geographic market to generate revenue from a much broader base of
“IDC is focused on bringing products to market that have a measurable positive impact on our customers’ bottom line,” said Frederick Godard, IDC president and CEO. “The
IDC LASER revolutionises how broadcasters distribute commercial television content, with the ability to target both audiences and advertisers for optimal revenue generation.” 1.C29
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