DELI OVERVIEW (OCTOBER UPDATE)


Random Weight Deli Meat FIGURE XXXI.2a


Note: Deli meat is random-weight lunchmeat and refrigerated luncheon meats is pre-packaged, fixed weight UPC lunchmeats. Latest 52 Weeks Ending 09/06/2020


Product


Total Lunchmeat (Random Weight + Fixed Weight)


Turkey Ham Beef


Salami


Chicken Bologna Loaves


Multi Deal Sausage


Frankfurter Bacon Pork Pate


Ring On Dollar Sales $12,312,654,824


$2,237,305,498 $2,004,771,479 $728,694,744 $462,920,234 $454,490,003 $214,743,405 $62,124,466 $36,949,661 $21,777,227 $14,855,208 $7,239,266 $4,412,405 $1,974,161 $1,329,343


Source: IRI, Total Store + Perimeter Hierarchy, reviewed 9/21/20 IMPORTANT: Please see IRI Report Details CLICK HERE EF WHAT’S IN STORE | 2020 © 2020 International Dairy Deli Bakery Association Deli


Dollar Sales % Change vs YA


7.2%


8.1% 6.9% 5.3% 7.9% 2.7% 5.4% -7.2% 0.3%


-6.8% -5.1% -6.5%


-26.9% -1.5%


-15.7% Volume Sales 1,976,642,160


264,472,781 261,485,559 67,959,882 61,550,427 52,628,379 40,051,747 10,350,044 4,435,358 3,089,825 2,363,308 699,725 447,256 247,127 273,309


Volume Sales % Change vs YA


3.1%


5.1% 2.2% 2.1% 4.6% -0.6% 1.3%


-8.9% -2.2% -13.1% -6.3% -9.6%


-35.1% -1.3%


-24.8%


$ Share of Total Deli


100.0


18.2 16.3 5.9 3.8 3.7 1.7 0.5 0.3 0.2 0.1 0.1 0.0 0.0 0.0


$ Share of Total Deli Chg vs YA


0.0


0.2 0.0 -0.1 0.0


-0.2 0.0 -0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.0


Price per Volume


$6.23


$8.46 $7.67


$10.72 $7.52 $8.64 $5.36 $6.00 $8.33 $7.05 $6.29 $10.35 $9.87 $7.99 $4.86


Volume % Change vs YA


4.0%


2.9% 4.6% 3.2% 3.1% 3.3% 4.0% 1.9% 2.6% 7.3% 1.2% 3.4%


12.6% -0.3% 12.1%


Price per


% Volume Sales by Merch Any Merch


22.64%


33.26% 29.41% 25.29% 21.68% 30.29% 11.31% 11.01% 42.90% 9.15% 11.55% 7.13% 6.50% 1.73%


13.63%


Any Merch Change vs YA


-5.11%


-0.96% -3.17% -2.69% -3.15% -5.84% -1.64% 0.16%


21.38% -1.28% -0.96% -1.89% 2.29% -0.40% 3.44%


% Volume Sales by Merch


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