Pulse BAYES ESPORTS
Our probabilities products are proving a success in driving greater margins across odds so that's something we're really investing more time, resources, energy, and money into. In the last year, we have launched audio and visual tools such as videos and widgets to assist sportsbooks with the tools needed to attract users to their websites and keep them engaged for much longer. This ultimately drives better viewership and revenue streams.
the lucrative, more profitable premium content from a betting perspective.
We don't see that changing in the near term, which is why we're clear in our focus of going harder than ever at those markets. We'll continue to add new tournament organisers. We want to capture as much of the Counter- Strike 2 and Dota 2 market as we can and that means solidifying our EFG and BLAST partnerships, and going after even more of the tournament organisers around the world, because ultimately they have the most impact for our customers, for us, and the rights holders.
From a products and services perspective, in what ways is Bayes Esports widening its toolset to ensure every aspect of the customer journey is taken care of?
Good question. Content acquisition and securing rights is great, but then how do you build a distribution network? How do you get that to end clients? And how do you build a product set on top of that so it is relevant to more customers? And the operational elements of the customer experience are incredibly important too. I've mentioned a few of our products that have evolved beyond live data. Probabilities is one of those which will sit alongside an odds product in-house so traders can use it for benchmarking, as one example.
Our probabilities products are proving a success in driving greater margins across odds so that's something we're really investing more time, resources, energy, and money into. In the last year, we have launched audio and visual tools such as videos and widgets to assist sportsbooks with the tools needed to attract users to their websites and keep them engaged for much longer. Tis ultimately drives better viewership and revenue streams.
Te different product sets beyond this live data are helping us create a compelling story. Tis
not only helps us reach different types of customers but means we can cover a customer from the earliest days through to a more sophisticated, mature business that's got all their own in-house traders and data scientists.
Tis also means we can help build a roadmap with a customer and work with them side by side on how to evolve as they build their own business. Tey can go from taking odds to probabilities to live data as they acquire their own trading teams. Ultimately, to help them monetise even better. We are focused on helping drive as much value to our customers, rights holders, and the overall esports community in general.
Finally, we have the ICE show in London looming. What will Bayes Esports be showcasing at the event?
It's a super important event for us and the esports community. We're really excited to showcase all the products we've discussed. We'll talk more about the content that we're bringing on board, how we're going harder on some of the Counter-Strike 2 and Dota 2 partnerships, and also what we're doing on the distribution side. From a product perspective, we will be showcasing the odds product, probabilities, and audio-visual betting engagement tools.
An important element of events such as ICE London is to hear first-hand from customers on what they're seeing in the market, what else would be of value to them that can inform us in our ongoing roadmap and planning. It's worth mentioning that straight after ICE London is IEM Katowice from 9-11 February, one of the flagship Counter-Strike 2 events of the year. Te Bayes Esports team will be on hand to see customers and prospective customers at either event.
Meet Adam and his team at ICE London at ExCel London, Booth S1-100.
An important element of events such as ICE London is to hear
first-hand from customers on what they're seeing in the market, what else would be of value to them that can inform us in our ongoing roadmap and planning. It's worth mentioning that
straight after ICE London is IEM Katowice from 9-11 February, one of the flagship Counter-Strike 2 events of the year.
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144 |
Page 145 |
Page 146 |
Page 147 |
Page 148 |
Page 149 |
Page 150 |
Page 151 |
Page 152 |
Page 153 |
Page 154 |
Page 155 |
Page 156 |
Page 157 |
Page 158 |
Page 159 |
Page 160 |
Page 161 |
Page 162 |
Page 163 |
Page 164 |
Page 165 |
Page 166 |
Page 167 |
Page 168 |
Page 169 |
Page 170 |
Page 171 |
Page 172 |
Page 173 |
Page 174 |
Page 175 |
Page 176 |
Page 177 |
Page 178 |
Page 179 |
Page 180 |
Page 181 |
Page 182 |
Page 183 |
Page 184 |
Page 185 |
Page 186 |
Page 187 |
Page 188 |
Page 189 |
Page 190 |
Page 191 |
Page 192 |
Page 193 |
Page 194 |
Page 195 |
Page 196 |
Page 197 |
Page 198 |
Page 199 |
Page 200 |
Page 201 |
Page 202 |
Page 203 |
Page 204 |
Page 205 |
Page 206 |
Page 207 |
Page 208 |
Page 209 |
Page 210 |
Page 211 |
Page 212
