We engineer for resilience at both the application and data layers. During major sporting events or high-volume promotions, our PAM automatically scales at the application level using container orchestration policies
that respond to load in real time. SAMOIL DOLEJAN Platform CEO EveryMatrix
What are the challenges of maintaining compliance while continuing to provide flexible, customisable functionalities for different territories?
Te hard part is maintaining strict compliance without slowing down innovation. Every market has its own rules - and they evolve quickly. Some require player protection controls, others bespoke reporting, and many change with little notice. We’ve designed our PAM so compliance is built into the architecture, not bolted on. Tat means we can adapt configurations for each jurisdiction without rewriting the platform code.
It lets us move fast, stay aligned with regulation, and still give clients the flexibility to localise and scale.
Platforms experience usage spikes during major sporting events or promotions. How is GamMatrix built to handle increased loads without sacrificing on performance?
We engineer for resilience at both the application and data layers. During major sporting events or high-volume promotions, our PAM automatically scales at the application level using container
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orchestration policies that respond to load in real time. On the data layer, we use a horizontally sharded architecture to distribute the load and maintain low-latency access to key services.
With so many moving parts, what are the challenges of maintaining a regular upgrade cycle with minimal downtime?
Te complexity of our ecosystem – payments, content, odds, KYC, fraud systems – demands an architecture that prioritises stability and agility. We’ve built our PAM as a collection of modular, independently deployable services that communicate through well-defined APIs. Tis allows us to upgrade components in isolation, reducing risk and minimising downtime.
Deployments are automated and continuously verified, with built-in safety mechanisms like rapid rollback and real-time observability. If something doesn’t look right, we catch it early. We’ve also designed the platform to be resilient by default—using asynchronous communication, load isolation, and failure containment patterns to ensure that even if something fails, the impact is limited and recoverable.
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