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Contents July 2025


DS Virtual Gaming reflects on 20 years innovating virtual betting Page-42


G3 commemorates DS Virtual's anniversary in conversation with


Africa Page-102 Africa’s gambling markets are finally waking up from their long regulatory slumber. Change to South Africa’s online gaming law could be a long way off but we are seeing real opportunity for growth in key jurisdictions right now such as Botswana and Kenya while the sector will continue to expand in Ghana and Nigeria. Governments from Nairobi to Kinshasa are rushing through new laws and cracking down hard. It’s an intriguing time for the region.


MARKET REPORT


leaders across the company, from the C-level suite to regional heads and technical innovators.


Booming Games says the trick is not to overcomplicate things Page-54 Feet barely under the table after being appointed Director of Games, Craig Asling shares his vision for delivering compelling content and iterative innovation at Booming Games.


IT’S LONDON, BABY! After opening a new central London


office, EveryMatrix has big plans for the coming months and years. G3 sits down with a raft of senior execs to get a handle on what those are. Page-86


SIS explains the importance of complementary esports products Page-66


Basketball has recently suffered a dip in betting activity after an off-season. Peter Camden, Competitive Gaming Product Manager at SIS, says this is where eBasketball can step in.


Amusnet on a mission to shake up the live casino market Page-78


Marin Dimitrov, Head of Live Casino, details Amusnet's approach to the live casino space with bespoke game environments, exciting gameplay and enhanced winning potential.


THE FUTURE OF VIRTUALS Virtual betting is riding a wave of


trends: technological innovation, a diversifying player base, and evolving platforms offering gamified and social betting experiences. Page-124


Denmark Page-138 Maturing into a more saturated phase, Denmark’s online gambling market underwent a partial liberalisation in 2012 when the market was opened for privately held bookmakers and online casino operators. Although there are political discussions of additional restrictions on access to market gambling, there are currently no active proposals to change the regulation pending.


MARKET REPORT


BetComply advises operators not to squander African opportunities Page-120


Mike De Graff, Co-Founder and Chief Compliance Officer at BetComply,


warns African operators not to shoot themselves in the foot with a marketing gun.


Nordic Legal details the latest legislative moves in Denmark Page-146 Henrik Norsk Hoffmann, founding partner of Nordic Legal, outlines the latest developments in Denmark’s gaming laws - from supplier licensing requirements to recent court rulings.


BRAZIL’S POLICY PARALYSIS While a number of events have


unfolded in Brazil’s online gambling space over the past year, it's difficult not to wonder whether any significant progress has been made. Page-148


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