Classic Formula, New Twists Revving Up Virtual Tradition


WILLIAM BOLTON Editor


Virtual betting is riding a wave of trends: technological innovation, a growing and diversifying player base, and evolving platforms offering 24/7, gamified, and social betting experiences. We gather leading providers to establish how they are positioning themselves on a technical and product footing to capitalise on this growth. Unsurprisingly, the increasing influence of AI is high on the agenda given the transformative advantages algorithms have in tailoring gameplay and betting options to individual user preferences. Many thanks to Kiron Interactive’s Patrick Eriksen, Vermantia’s Spyros Stavropoulos, Highlight Games’ Steven Holmes, and Logifuture’s Paulo Goncalves for their valuable contributions.


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