Pierre Pulis - Head of Marketing, BETBY; Henrik Carlsen - father and manager of Magnus Carlsen; Magnus Carlsen; Leonid Pertsovskiy - CEO, BETBY
Magnus reflects BETBY's values. He has a passion for excellence, for innovation, for strategic thinking, for overseeing the whole situation, and for finding the best move. Tese are the same values which shape BETBY as well. Currently we might not be the biggest company in the industry in terms of turnover, but I think we are making the best and most precise moves to definitely become one of the biggest players in the industry. Tis is how Magnus plays his game.
progress? What certifications and licences have been achieved, and which are ongoing?
Right now, we are focusing on Brazil and Ontario. Tis is where we are obtaining licences and certifications right now and we believe in these markets because they offer great potential. Tese are our main focuses currently, then we will go after more licences, mostly in Europe. In Latin America we are exploring Peru and Mexico, amongst others.
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Asia is a very big market, and we are strong there, but it is much more complicated. In my opinion it is hard to say, "Asian market". We should say every country is a specific market, so it is not united by one Asian sportsbook. You should be focused on every single country when it comes to that specific region. In Latin America it is more or less the same, but the general rules are more similar across different countries - how to provide the service, what kind of products they need, what kind of sports they like. In Asia, it doesn't work like this.
One final word on Magnus. What was it that made you put pen to paper? It's not inexpensive, it's a lot of work. Why Magnus?
I'm a big fan of chess generally and of Magnus' career, as are a lot of our team members in fact. We love chess within the company, so much so that we regularly have internal tournaments. Admittedly, I'm not a very good chess player - far from it. Magnus reflects BETBY's values. He has a passion for excellence, for innovation, for strategic thinking, for overseeing the whole situation, and for finding the best move. Tese are the same values which shape BETBY as well.
Currently we might not be the biggest company in the industry in terms of turnover, but I think we are making the best and most precise moves to definitely become one of the biggest players in the industry. Tis is how Magnus plays his game.
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