What excites you about these new DPX products, and what do customers expect from them?
Te DPX S460 is particularly exciting due to the AMD Ryzen Embedded 8000 chipset. It features Radeon RDNA 3 graphics cores for outstanding integrated graphics performance and a Zen 4 CPU for a significant leap in processing power. Backward compatibility for 10 generations with previous S-series generations ensures a solid return on investment for customers. Tis chipset also includes a neural processing unit (NPU) for AI acceleration, opening new possibilities for edge AI applications.
Te DPX M275, on the other hand, uses Intel’s 12th to 14th-generation processors, offering a scalable platform with options ranging from Celeron through i7 and Core i9. It features an X16 PCI Express Gen 4 interface for maximum graphics card bandwidth and a side expansion bus for customised I/O solutions. Tese innovations are designed to give customers flexibility and performance tailored to their needs.
Can you elaborate on the AMD and Intel chipsets' key features? Is AMD still committed to the embedded gaming sector?
Craig Stapleton: AMD’s embedded lineup isn’t as extensive as Intel’s, but it’s compelling, particularly in the mid-range segment. Te Ryzen Embedded 8000 excels in integrated graphics, and its Zen 4 core delivers strong CPU performance within a 45W power budget. While AMD has scaled back its low-power offerings, its focus on powerful, GPU-integrated solutions aligns well with gaming applications.
Intel, meanwhile, provides stability and scalability with its S-series swim lane products, which accommodate a wide performance range on a single platform. Intel’s X16 graphics card slot offers full bandwidth, a notable advantage for customers pushing the limits of graphics performance.
While Intel’s AI capabilities in the embedded space currently trail AMD’s neural processing unit, their robust roadmap ensures long-term availability and reliability for our customers. For the desktop platforms we typically use, NPUs won’t appear until the next generation; however, Intel’s mobile Core Ultra platforms already feature NPUs, demonstrating their progress in this area.
How does the AMD neural engine compare to Intel’s offerings in AI?
Intel has been slower to integrate AI capabilities into its embedded lineup. While they’ve made strides in the broader computing market, their current embedded products lack dedicated AI hardware. AMD’s neural processing unit is a step forward, but it’s still relatively low-
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powered compared to high-performance options like Nvidia’s GPUs. Tat said, AMD’s inclusion of AI acceleration in its Ryzen Embedded 8000 series adds value for edge applications and positions it as an interesting option for customers exploring AI use cases.
Tell us more about the revamped DPX SAS connector. How important is it to the industry?
We’ve offered a SAS software protocol engine for over a decade, enabling slot machines to communicate with casino management systems seamlessly. Te updated version modernises the build process and libraries, making it easier for both us and our customers to work with. Additionally, we’re reducing the price to make it more accessible to a wider range of customers. SAS remains the industry standard for communication in gaming systems, and this refresh ensures our solution stays relevant and user-friendly.
Beyond gaming solutions, what other Advantech products will be on display?
We’re showcasing a variety of products from other Advantech divisions to cater to customers who don’t require fully integrated gaming platforms. For example, we’ll feature the AIMB 2210 mini-ITX board and a COM Express module, both powered by the AMD Ryzen Embedded 8000 chipset. Tese products provide flexibility for customers needing standard industrial formats. Advantech’s extensive portfolio ensures there’s something for every application, from gaming to broader industrial uses.
Looking ahead to 2025, what are your aspirations for Advantech?
2024 was an exceptional year for our gaming products, and we’re optimistic about continuing this momentum into 2025. With a record backlog of orders and several major projects entering mass production, we’re well-positioned for growth. We’re also expanding our team in the UK and Taiwan to better support our customers. Overall, we’re excited to enhance our offerings and further solidify Advantech’s position as a leader in the gaming industry.
Any final thoughts ahead of ICE Barcelona?
We’re eager to connect with customers and industry peers at ICE. Barcelona promises to be an exciting venue, and we’re confident our latest products will resonate with attendees. We look forward to demonstrating how Advantech’s innovations can empower our customers’ success and hope to see many of them at booth 3F46 in Hall 3. It’s going to be a great show!
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