Companies use advertising to promote their product or service. If an advertisement is successful, consumers will feel the need to buy the product or service being advertised.
Advertisements are also used to raise awareness of serious issues in society. People may be moved to support a cause following a successful advertising campaign.
Advertising is everywhere. It is impossible to go about your daily life without encountering an advertisement in some form. Advertisers target us when we:
go online or use social media watch television listen to the radio use public transport read newspapers or magazines receive leaflets or take-away menus through our letter boxes.
Here are just some of the places where we might see adverts. Can you think of some more?
