12 NEWS
in-cosmetics Korea returns to Seoul amid beauty industry boom
in-cosmetics Korea, the only exhibition dedicated to personal care ingredients in South Korea, will return to Seoul on 24-26 July. The event, which has already
sold all of its exhibitor floor space, is expected to attract over 3,500 visitors when it returns to the South Korean capital this summer. Over 275 companies – including
leading and emerging personal care manufacturers and suppliers such as Activon, Cellicon, Evonik, and Givaudan Active Beauty – will showcase new ingredients and technologies aimed at providing creative inspiration for the thousands of manufacturers in attendance. This year’s event will also host more new exhibitors than ever before, with over a quarter of all companies making their debut at the show. These include BoreA Canada, Cidols Korea, Jover Scientech, UAT, Shaanxi Yuantai Biological Technology, Lonhwa Effect Pigments, Disheng Technology and many more. Among the new companies
introducing their latest innovations will be Solabia with its ground-breaking ingredients for neurocosmetics: Serenibiome, which rebalances sensitive skin, Rhamnosoft HP which reduces redness and promotes comfort, and Solasense Fuse pearls, which offer a unique, happiness-inducing experience for youthful skin. Also debuting for the first time
will be Apeloa, the pharmaceutical industry integration platform of Hengdian Group. The company will highlight its
cosmetics range of UV Filters such as EHT, AVB, and DHHB, boasting superior quality control and cost efficiency. Additionally, Apeloa will present
visitors with it cosmetic-grade L-Serine, serving world-famous companies. Beyond the suppliers, attendees
can explore many different interactive areas, all with a focus on learning. in-cosmetics Korea prides itself on sharing knowledge, product development and progress in the personal care industry, brought to life through a series of features, zones, labs and activities on site.
PERSONAL CARE June 2024
including Mintel and Euromonitor International will share the stage with the likes of Amazon Global Selling to discuss topics such as the latest Beauty and Personal Care Trends 2024+: APAC and South Korea Markets, beauty commerce and K-Beauty Trends among many others. The regulation seminars will
provide practical information on rapidly changing export regulations in the raw material industry, including Korea, Asia, and Europe. Finally, the free-to-attend
The Innovation Zone is a must-
visit for R&D specialists. Showcasing the latest raw materials to hit the market in the last eight months, the area is split between active and functional ingredients, enabling attendees to navigate up-to-the- minute products and get up-to- date information on how to apply these to new beauty concepts quickly and easily. The K-Beauty Inspiration Zone
is an area dedicated specifically to Korean beauty. It comprises an Exhibitor Recommendation area where visitors can directly test ingredients and analyse the marketing strategies of each product. Cosmetic scientists will also be
able to discover the top 20 finished products and ingredients selected by the globally renowned research company Mintel. Additionally, the K-Beauty Open
Theatre will feature seminars and formulation demonstrations on the topic.
This year’s expanded Natural
Extract Zone will focus on clean beauty and sustainability. Growing consumer awareness of natural cosmetics and the desire of cosmetics companies to replace synthetic ingredients with natural variants are the main drivers of this growth. Representing countries such
as Korea, Canada, France, Japan, Brazil, and Singapore, this zone will feature suppliers of herbal and plant extracts, essential oils, and raw materials for dietary supplements including Shebah Biotech, Maha Chemicals, TriBeaute Inc and Plantus Industry to name a few. As ever, the Marketing Trends &
Regulations programme will feature a packed schedule of seminars and presentations covering everything from legislation and expert analysis to trend reports. Consultants from world- renowned research houses
technical seminars, focused on innovative products and technologies, will enable attendees to discover the latest product formulations and solutions for existing projects. Presented by personal care
ingredient suppliers such as Lubrizol, Cargill, Bloomage, Bitop and Ajinomoto, they enable R&D teams to learn about the latest solutions sweeping the industry. in-cosmetics Korea returns to
Hall C, COEX, Seoul, South Korea from 24-26 July. The event will be co-located with InterCHARM Korea, offering a 360° beauty journey from personal care ingredients to products. Registration to either in-
cosmetics Korea or InterCHARM Korea events grants visitors access to both shows without an additional admission fee. For more information and to register to attend, visit https://www.
in-coskorea.com/kor/visitor/
pre_registration.asp.
www.personalcaremagazine.com
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