TESTING 71
products that are not solely comprised of plant-based ingredients.
‘Natural’ claims can be misleading to consumers since “natural” does not guarantee a product is completely free of microbeads or other petrochemical-derived ingredients. Although the US Food & Drug Administration (FDA) does not check that cosmetic labels accurately reflect product ingredients prior to going on the market, the agency recognises the importance of properly labelled cosmetics in the United States. This is reflected through two acts, the Federal Food, Drug, and Cosmetic Act (FD&C Act) and the Fair Packaging and Labeling Act (FP&L Act).8
The FD&C Act
aims to protect consumers from deceptive labels and unsafe products and prohibits the marketing of misbranded cosmetics while the FP&L Act ensures labels accurately provide the quantity of contents and identity of products.8
References 1 Oxford Dictionaries. Microbeads - Definition of microbeads in English. [Internet]. Oxford: Oxford Dictionaries.
2 Trager R. US bans microbeads from personal Therefore, it is the responsibility
of manufacturers and suppliers to comply with the FD&C and FP&L acts in order to prevent misbranded products. Despite these regulations, misleading labelling of product ingredients and use of counterfeit ‘natural’ ingredients still occurs. In April 2018, a class-action lawsuit was filed against Puracy LLC for claims of synthetic and artificial ingredients in cosmetic and skin care products that were deceptively labelled “natural,” creating consumer mistrust of product labels.9
High-profile
scandals have cultivated a climate of uncertainty among consumers who expect guarantees that the products they are purchasing are not adulterated or mislabelled. In response, analytical testing such as biobased testing helps substantiate manufacturers’ claims and regain consumer confidence.
Biobased testing to verify ‘natural’ claims
Analytic methods like carbon-14 analysis, which measures the percentage of biobased components versus petrochemical derived ingredients within a product,10
can help boost
consumer confidence in the natural content of cosmetic products by marketing biobased content via a recognisable ecolabel like the USDA BioPreferred. Carbon-14 testing can also increase quality assurance in the supply chain by allowing manufacturers to screen botanical ingredients procured from abroad that are vulnerable to adulteration with cheaper synthetic imitations, ensuring that these counterfeit ingredients never end up in product formulations.
Conclusion As bans are placed on the use of microbeads and consumers become more aware of the potential effects of synthetic cosmetic ingredients on the natural environment such as waterways, the preference for ‘natural’
September 2018
THROUGH CHEMISTRY. BEAUTY SOLUTION LE
SUSTA TAINAB
Can beauty solutions be made better and more sustainable witho ut compromising on their properties? At Covestro we know they can.
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WHY NOT? sbem eb
can use to create products that innovate while a
Beauty Made Possible. reduce environmental impact.
www.baycusan.com PERSONAL CARE EUROPE ra dm e
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products grows. Biobased testing through carbon-14 analysis verifies that ‘100% natural’ cosmetic ingredients are devoid of petrochemical components and is beneficial for manufacturers and distributors, enabling them to properly substantiate label claims for products and ingredients, check suppliers’ claims and ensure they comply with US FDA acts to avoid unwittingly misbranding products. Laboratories such as Beta Analytic perform carbon-14 testing to help companies ensure that the labelling of natural content in cosmetic products and ingredients is accurate and verifiable throughout the supply chain.
PC care products.
www.chemistryworld.com
3 U.S. Food & Drug Administration. The Microbead-Free Waters Act: FAQs. Maryland: U.S. Food & Drug Administration. 2017 Nov 03.
4 Government of Canada. Microbeads. Canada: Government of Canada. 2018 Feb 06.
5 European Chemicals Agency. Microplastics. Finland: European Chemicals Agency.
6 World Trade Organization. The Environmental Protection (Microbeads) (Scotland) Regulations 2018.
7
https://grumsaarhus.com/pages/why-coffee- grounds
8 U.S. Food & Drug Administration. Cosmetic Labeling Guide. Maryland: U.S. Food & Drug Administration. 2017 Nov 05.
9 Honaker B. Puracy Class Action Says Skin Care Items Falsely Advertised as ‘Natural.’ Arizona: Top Class Actions. 2018 May 8.
10 Beta Analytic. Understanding Biobased Carbon Content Measurement.
Covestro Deutschland AG, 51365 Leverkusen · COV00085387
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