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With our Liveness tool, if you look at the example of a syndicate or even a sweatshop where you have multiple people sitting at the same computer or in the same building, we recognise the environment is the same. We're not just looking at the subject, we're looking at the background. We also look at the device fingerprints and geolocation data.


iGaming Under Siege AI, Fraud & Compliance


The emergence of artificial intelligence and deepfake technologies has introduced unprecedented challenges in iGaming fraud prevention. With over a decade of experience at the forefront of this battle against digital deception, Kris Galloway, Head of iGaming Product at Sumsub, details the strategies safeguarding the integrity of online gaming platforms.


Sumsub's 2024 iGaming Fraud Report found that between 2022 and 2024, fraud in the online gaming sector increased 64 per cent year- over-year on average with the most popular fraud schemes being bonus abuse, affiliate fraud, illegitimate chargebacks, money laundering and account takeovers. Eye catchingly, AI-powered deepfake scams are advancing at unprecedented rates, having grown 4x between 2023-2024.


"I think AI is a bigger threat than we think," warns Kris. "We're still a little bit in the dark in terms of understanding how it's going to progress and how it's going to learn."


Galloway emphasises the escalating danger posed by AI-driven fraud, noting that the industry is still grappling with understanding the trajectory of these technologies. He warns that as AI continues to advance beyond our comprehension, the risk of losing control becomes imminent.


"I think the point at which we stop understanding how it's advancing is the point at which we lose control. At the moment we're somewhat looking at it as a silver bullet."


While AI serves as a powerful tool for both operators and fraudsters, 50


Galloway underscores the necessity for the industry to evolve its AI strategies to counteract fraudulent activities effectively.


"Within the industry we know that it's a tool for the fraudsters as much as it is for us, and we know that we need to evolve AI in order to combat the AI from the fraud side. But at the same time, I worry that it's almost going to advance quicker than we realise, and we need to ensure that we're ready for that."


Addressing the implementation of user identity verification during the onboarding process, Galloway observes that its adoption is inconsistent across different markets. Regulated markets often mandate Know Your Customer (KYC) procedures at the outset, whereas grey markets may defer such verifications until the withdrawal stage.


Tis delay creates vulnerabilities, especially with the rise of player- versus-player games, which can be exploited for fraudulent practices like chip dumping. Galloway highlights that some platforms permit users to commence playing by simply logging in via social sites, bypassing initial KYC checks, thereby opening avenues for exploitation.


KRIS GALLOWAY Head of iGaming Product Sumsub


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