Game Sequels HOT TRIPLE SEVENS
IVAN KRAVCHUK CEO Evoplay
Ivan Kravchuk establishes how top-performing original content is enriched with smoother animations, improved UX/UI, enhanced mechanics and storytelling elements that add extra value while preserving their core appeal.
Evoplay has several game series that have merited sequels including Penalty Shoot-out, Te Greatest Catch and Hot Triple Sevens. How does Evoplay decide a game merits a sequel?
We determine this based on analytics – how the game performs, how it appeals to players, and how interesting it is in different regions. Also, before choosing which game to make a sequel to, we look at the relevance of the game's theme and our ability to give players the so-called extra value. Looking at the games listed, in each Evoplay’s sequel, players find an enhanced design with smoother animations and improved UX/UI. In some there is the presence of storytelling that increases engagement, such as in the Penalty Shoot-out series, where players can enjoy a game of stadium or move to the busy streets of Brazil, and in the recently released Penalty Shoot-out: Super Cup, fight for the Champion’s Super Cup.
Te Greatest Catch slot, featuring the cartoon character Harry the Fisherman, is the perfect choice for adding Bonus Buy, as seen in the Mega Greatest Catch Bonus Buy slot, or for a new
themed adaptation like its sequel, Te Easter Catch, where Harry celebrates Easter by catching big fish. Hot Triple Sevens, a nostalgic delight, has been enriched with new mechanics and design. Its updated version, Hot Triple Sevens Hold & Win, is already breaking records in terms of business metrics and has become a global favourite among players. By refreshing favourite games with new looks, we strive to give players what they want – emotional enjoyment of the game.
What constitutes a noteworthy and befitting Evoplay game sequel?
Sometimes, continuing a story means expanding a game's universe rather than creating a direct sequel. For example, when creating a series of
games united by the racing story of the flagship game Adrenaline Rush, we aimed to provide
players with more variety, offering immersive mechanics, engaging storytelling, and, at the
same time, boosting the brand of both the game and the company.
Te answer lies in the reasons for continuing a story, which are unique in each case. Sometimes, continuing a story means expanding a game's universe rather than creating a direct sequel. For example, when creating a series of games united by the racing story of the flagship game Adrenaline Rush, we aimed to provide players with more variety, offering immersive mechanics, engaging storytelling, and, at the same time, boosting the brand of both the game and the company. In the case of Hot Triple Sevens, it’s a story of the game that has been popular for years. To keep the game appealing to players, we enhanced the sequel with the trendy, market-popular Hold & Win mechanics.
If the game is enjoyable, has its own unique charm, and players like it, then it’s worth updating and continuing. But it’s important to keep the right balance. It’s like with a good movie – while some sequels don’t resonate with audiences, others, if you maintain a balance and do not turn it upside down, cause delight.
How is the creative process for a sequel different from that of an original title? Are there different considerations concerning the use of game data, player feedback and market research?
129
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144 |
Page 145 |
Page 146 |
Page 147 |
Page 148 |
Page 149 |
Page 150 |
Page 151 |
Page 152 |
Page 153 |
Page 154 |
Page 155 |
Page 156 |
Page 157 |
Page 158 |
Page 159 |
Page 160 |
Page 161 |
Page 162 |
Page 163 |
Page 164 |
Page 165 |
Page 166 |
Page 167 |
Page 168 |
Page 169 |
Page 170 |
Page 171 |
Page 172 |
Page 173 |
Page 174 |
Page 175 |
Page 176 |
Page 177 |
Page 178 |
Page 179 |
Page 180 |
Page 181 |
Page 182 |
Page 183 |
Page 184 |
Page 185 |
Page 186 |
Page 187 |
Page 188
