connection to a space, and when they feel that they can author their own story within that space, then we have succeeded in truly engaging them. We have succeeded in creating a loyal and lifelong patron, which is ultimately the cornerstone of any casino.
What changes to gaming floors can we expect to see in the future? What do you think gaming floors in casinos will look like in the future? Will they be very different to what we have on offer now?
Te gaming floor is on an impending path to reinvention. Casino developments at large have trailed well behind the rest of the hospitality industry in recognising the importance of biophilic design. Tis is a movement that responds to one’s innate desire to connect with nature, by blurring the line between the built
environment and the natural world. As we place a greater emphasis on promoting wellbeing and creating emotionally impactful spaces, we will begin to see an evolved model of casino design. Tis model will capitalise on assets that we all already have access to via strategies such as programming outdoor spaces, bringing nature indoors, the use of natural materials, and introducing daylight and multidirectional outdoor views.
While the programming of outdoor spaces is not a new concept for casino resorts, it is a trend that will mature as the industry continues to recognise the opportunities for growth in capitalising on natural assets. Tis trend will build upon what we were already seeing here and there, as restaurants spilled onto the sidewalks, spas popped up on rooftops, and guest room balconies became increasingly
popular. Casino resorts have included peripheral gaming spaces on pool decks since before the rise of colour photography, but it wasn’t until the onset of the pandemic that we began to see a purposeful movement to capture outdoor spaces for gaming.
Te industry has long looked to tropical themes as an easy route to escapism, whisking guests away to other worlds through the use of lush greenery and lively plantings. Ever since this trend became more sophisticated around the turn of the century, we have seen a dramatic increase in retail promenades lined with flora, buffets teeming with botanic life, conservatories, and high-limit rooms that offer garden tours. Tis is a trend that can lean towards ostentatiousness, but the underlying principles serve as useful inspiration for how the presence of nature can impact our indoor experiences.
WIRE / PULSE / INSIGHT / REPORTS P67
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