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Te approval from the Loteria de la Ciudad de Buenos Aires (LOTBA) allows Zitro to provide its portfolio of games to licensed iGaming operators in the city.


THE WIDER CONTEXT OF ONLINE LEGISLATION


Te new licensing regime in Buenos Aires will encourage other provinces to follow suit and a number of provinces are already moving forward with online regulation including La Rioja amongst others. In October 2020 Mendoza approved online gaming legislation and the government will grant seven licences in all. In March the province of Corrientes gave online casino games and sports betting the green light under bill, Resolution No. 0615.


Key to the development and changes in perception of online gambling has been Colombia. In 2016 Colombia became the first jurisdiction in the region to fully regulate the industry. Since then the market has shown rapid growth with the industry generating millions in tax revenue for the Colombian health service. Te market is still growing thanks in no small part to the gaming board Coljuegos which has been able to adapt requirements for licensees entering the market.


Peru has also permitted a handful of licensed operators to offer online sports betting for years within the context of local business laws. Broader online measures are expected later this year which will allow for a much larger expansion of the market.


Other jurisdictions will also be watching closely, especially Brazil which is soon to launch online sports betting. It is believed that


that the Ministry of Economy has been looking at international regulatory models to understand what kind of framework would be best suited to Brazil.


It remains to be seen if LOTBA and the Buenos Aires lottery will be able to match the achievements of Coljuegos. For now many companies look poised ready to expand their reach into Latin America. However, a lot of questions still remain unanswered. How will those living in Buenos Aires take to regulated online gambling? How will government agencies crack down on offshore unlicensed operators? Will the new rules really be enough to channel players towards the legalised market? We will have a much clearer picture soon. Many are watching how online gambling develops in Buenos Aires. Much depends on its success.


The new licensing regime in Buenos Aires will encourage


other provinces to follow suit and a number of provinces are already moving forward with online regulation including La Rioja amongst others. In October 2020 Mendoza approved online gaming


legislation and the government will grant seven licenses in all.


NEWSWIRE / INTERACTIVE / MARKET DATA P105


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