62 SUSTAINABILITY


Figure 2: Our sustainability partner programme enables our customers to engage with their shea supply chain and invest in targeted impact projects, such as improved cookstove training, tree planting initiatives, and Village Savings and Loans Association (VSLA) setups, with the women’s groups enrolled in our Kolo Nafaso direct sourcing programme in West Africa. Supported by the Global Shea Alliance and other stakeholders, the shared aim is to empower women shea collectors, improve livelihoods, and maximize the impact of our economic, environmental, and quality training initiatives


on petrochemicals, and the concept of waste reduction has gained traction. There is also a growing interest in upcycling


byproducts, waterless formulations, and water- efficient production methods. Those players who adapt quickly and effectively will find themselves at a competitive advantage in a market increasingly governed by sustainability concerns. Regulatory agencies will play a pivotal role


in developing, implementing, and enforcing rules that promote sustainability and protect public health, the environment, and social well-being. Equally important is the role of industry associations, NGOs, and research & development institutes. They will need to realign their strategies, priorities, and resources to support the industry in meeting these new legislative requirements. Their role in advocacy, collaboration, and developing best practices will be crucial in helping the industry navigate this new landscape, providing a sense of collective effort and shared responsibility. AAK is a founding member of industry bodies, such as the Global Shea Alliance (GSA), the Roundtable for Sustainable Palm Oil (RSPO), and the Sustainable Coconut Partnership, which are catalysts for change. We actively encourage interested


companies to become members so we can work collaboratively to drive best practices and make a positive impact within the respective


PERSONAL CARE October 2024


supply chains. Details on how to join are on the websites of the various organizations, and comprehensive information on our AAK sustainability goals, objectives and targets are set out in our annual sustainability report, available at aak.com and aakpersonalcare.com.


Authors’ note The information given in the article was correct to the best of our knowledge at the time of writing. However, regulations and policies are ongoing and change rapidly. We recommend checking the European Commission or EUR-Lex websites for the latest information.


References 1. European Commission. The European Green Deal. 11 December 2019. https://eur-lex.europa.eu/resource. html?uri=cellar:b828d165-1c22-11ea-8c1f- 01aa75ed71a1.0002.02/DOC_1&format=PDF


2. United Nations. About the UN Global Compact. https://unglobalcompact.org/about


3. United Nations. Sustainable Development Goals. https://sdgs.un.org/


4. United Nations Framework Convention on Climate Change. The Paris Agreement. https://unfccc.int/process-and-meetings/ the-paris-agreement


5. Science Based Targets Initiative. Ambitious corporate climate action. https:// sciencebasedtargets.org/


6. European Commission. The Just Transition


Mechanism. https://commission.europa.eu/ strategy-and-policy/priorities-2019-2024/ european-green-deal/finance-and-green- deal/just-transition-mechanism_en


7. European Commission. Strategy for financing the transition to a sustainable economy. 6 July 2021. https://finance.ec.europa.eu/ publications/strategy-financing-transition- sustainable-economy_en


PC


8. European Commission. Corporate sustainability due diligence. 25 July 2024. https://commission.europa.eu/business- economy-euro/doing-business-eu/ sustainability-due-diligence-responsible- business/corporate-sustainability-due- diligence_en


9. European Commission. Corporate Sustainability Due Diligence Directive FAQ. 25 July 2024. https://commission.europa. eu/document/download/7a3e9980- 5fda-4760-8f25-bc5571806033_ en?filename=240719_CSDD_FAQ_final.pdf


10. European Parliament. Products made with forced labour to be banned from EU single market. 23 April 2024. https:// www.europarl.europa.eu/news/en/press- room/20240419IPR20551/products-made- with-forced-labour-to-be-banned-from- eu-single-market


11. European Commission. Green Claims Directive. 22 March 2023 https://eur- lex.europa.eu/legal-content/EN/TXT/ PDF/?uri=CELEX:52023PC0166


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