Regulatory requirements often affect the experience layer rather than the underlying math models, requiring changes to session mechanics, player messaging and responsible gaming controls while preserving the recognisable feel of the game.
ARISTOCRAT GAMING: HARDWARE, FRANCHISES AND FASTER GLOBAL LAUNCHES
Moving to the land-based portfolio, CEO of Aristocrat Gaming, Craig Toner, framed company strategy around three pillars: people, products
COO of Awager, demonstrated how Awager allows players to remotely access real, physical slot machines via an operator’s online platform. Using a live stream from a casino floor or dedicated studio, players can select specific machines, denominations and even queue for availability, mirroring the experience of a busy casino floor.
Crucially, the machines remain fully regulated and physically located within licensed premises. Cash-in, cash-out, reservations and game switching are all handled through the operator’s app, while the machine itself responds in real time.
I’d highlight the rapid international rollout of Aristocrat’s Te Baron cabinet, which is now launching in Europe
within weeks of its unveiling in the US. Tis speed to market enables near-parallel global content launches and tighter alignment between markets.
and partnerships. On the product side, three headline launches dominate Aristocrat’s 2026 EMEA roadmap:
u
Phoenix Link, already performing strongly in the US and now launching internationally
u
Lightning Link, celebrating its 10-year anniversary with refreshed mechanics and jackpot structures
u
Monopoly, rebuilt under a new licence and positioned as one of the most anticipated land-based launches in recent years
Toner also highlighted the rapid international rollout of Aristocrat’s Te Baron cabinet, which is now launching in Europe within weeks of its unveiling in the US. Tis speed to market enables near-parallel global content launches and tighter alignment between markets. Responding to questions about cross-pollination between digital and land-based development, Toner confirmed that online and social channels are increasingly used as testing grounds for new mechanics, which can then be industrialised for the casino floor once proven.
AWAGER: REMOTE CONTROL OF PHYSICAL SLOTS
Te final stop on the ICE Barcelona tour introduced Awager, Aristocrat’s recently acquired remote gaming technology business. Doron Shavit,
66
CRAIG TONER CEO, Aristocrat Gaming
Te model can be deployed either as a branded studio environment or as a white-label solution within an existing casino, offering operators flexibility in markets where floor space is constrained.
“It’s about preserving the authenticity of the land-based experience,” Shavit said, “while making it accessible through digital channels.”
ONE COMPANY, MULTIPLE REPORTING LINES
Closing the tour, Slaney and Toner addressed the broader question of organisational integration. While Aristocrat continues to report across distinct business segments, Gaming, Interactive and Social Casino, the leadership emphasised that content, and innovation now flow freely between them. Social and digital channels increasingly act as learning engines, feeding insights back into interactive and land-based development. Te goal, Slaney concluded, is not structural consolidation for its own sake, but velocity: getting proven content to players faster, wherever regulation allows.
At ICE Barcelona 2026, Aristocrat’s message was clear. Te future is not land-based or digital, but a connected ecosystem built on familiar brands, compliant technology and consistent player experiences, regardless of channel.
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