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84 Friday 13.09.13 theibcdaily


In Brief Making sets Easy


Brainstorm is at IBC with interesting new products and features. The main presentations feature EasySet 3D, an affordable, virtual studio, and Aston 3D, the graphics creation and playout system. 2.B59


Clearleap EU HQ Clearleap has opened a European headquarters in Amsterdam and is debuting its Clearleap Multiscreen Platform this week. The company offers content owners and pay- TV operators a new approach to accelerating and simplifying multi- screen video, and enters the European market with an established IP foothold, including data centres in Amsterdam and Frankfurt. Clearleap has appointed Preben Schack as vice president of Sales EMEA . Clearleap cites findings from Juniper Research showing that by 2017, 2bn mobile and tablet users will watch TV and video on their devices. 14.270


Laser cuts it on first outing International Datacasting Corporation


By Ian McMuray Helping TV and radio broadcasters reduce costs, attract new customers, and grow advertising revenue is the primary focus of new technology on display at the International Datacasting (IDC) stand.


The second generation of


IDC’s Laser targeted ad insertion platform makes its European debut at the show. Broadcasters and service providers face licensing, regulatory, and copyright issues that cost them millions of dollars in ad revenues, according to IDC, and the Laser platform is claimed to solve these problems and allow television networks and content distributors to maximise their ad revenues by providing targeted local ad insertion, blackout


management, and DVB-S/S2 satellite video reception in one cost-effective platform. With this system, regional or local content can be inserted at


Servers in the Mist


DDVTech


By Anne Morris Visitors to the Connected World exhibition will be able to see DDVTech’s new multi- standard multimedia server software, MistServer. The company said the software can be used for a wide number of applications ranging from on-the-fly protocol conversion to full CDN solutions.


Doug Lowther: Looking forward to connecting with customers


the edge of the network, depending upon considerations such as geographic location, time zone, ethnicity, language, and regulatory issues – significantly increasing the resulting revenue, says IDC, noting that broadcasters are no longer constrained by licensing issues which prevent specific content from being shown in a part of the viewing area. “IBC is a prestigious


broadcasting event that draws many key decision makers across the industry from all over the world,” said Doug Lowther, IDC’s president and CEO. “IDC is looking forward to showcasing its innovative, cost- effective content distribution solutions in Amsterdam, connecting with current customers, and building mutually beneficial relationships with our partners.” 1.C29


DDVTECH is also showing MistSteward, which is a smart software application that continuously optimises the routing and distribution of all connections in the network. The ‘stewards’ notice sudden events (such as an increase or decrease in demand, servers down, etc) as soon as they occur and actively redistribute the connections, preventing the network from going down or becoming unstable. 14.452


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