72 Ralf Van Vegten, Chief Marketing Officer, Zero Density What are the biggest
challenges facing the media and entertainment industry? The media and entertainment industry grapples with the rising costs of content creation against the backdrop of a declining business model in several markets. Striking a balance between offering value to consumers and managing operational costs has become paramount.
How is your company helping its customers to address the challenges faced by the media and entertainment industry? Our company emphasises amplifying production value with visual impact and efficient operations while curbing overall costs. Through our top-tier technology, we assist our clients in telling complex stories easily with visually stunning graphics.
Furthermore, our solutions synergise with automation systems, promoting reduced staff requirements and maximising studio efficiency by supporting high studio utilisation, such as multiple daily shows in a single studio.
What do you think are the main drivers in your market sector? Our market sector wants visual impact with efficiency, integrated solutions with ease of use and enhanced storytelling with high- quality content. Zero Density is proud to respond to customer needs in all these drivers.
What are the main areas of focus for your company during IBC2023? We have many innovations that we’re unveiling at the IBC Show and among those innovations,
SOUND DEPARTMENT IN A BOX DPA Microphones BY KEVIN EMMOTT
Featuring an array of its condenser microphones and more than 20 accessories, DPA Microphones is showcasing its new DLS4000 location sound kit at IBC. Designed to create the most comprehensive solution possible, the kit is based on input from professional sound engineers working within the film and broadcast industries. Included in the kit are two DPA 4097 Core micro shotguns and one 4098 Core supercardioid mic. For boom miking applications, it includes a pair of both the 4017B shotgun and 4018C compact supercardioid microphones. The DLS4000 also has a selection of mics from DPA’s 4060 series of miniature omnidirectional microphones, including two each of the 4060, 4061 and 4071 Core
our spotlight is on our Reality5 platform. This completely rebuilt revolutionary architecture promises to spearhead industry transformations, surpassing the introduction of game engines in broadcast.
Which trends or themes do you expect to emerge during IBC2023? AI’s increasing prominence cannot be overlooked and its impact will soon be felt in virtual production. As content creation costs decrease, virtual production, traditionally restrained by high asset creation expenses, will speak to a broader audience.
What are your priorities for the next 12 months? Our core aim is to offer true value to our client. On that purpose, we will imagine what’s next and
continue to build solutions and partnerships to shape the future together. To name a few; AI technology, deeper integration and automation tools are on the roadmap. 7.B01
NEW KID ON THE BLOCKCHAIN Eluvio
BY KEVIN EMMOTT
DPA’s DLS4000 location sound kit contains nearly two-dozen accessories
omnidirectional mics, as well as one 4661 Core heavy duty omnidirectional mic.
A range of lavaliers for close miking are also included, with four 6061 Core omnidirectional subminiature microphones (two each in beige and black) and two white 6060 Core omnidirectional subminiature mics.
The DLS4000 location sound kit also includes extra cables, mic holders, concealers, adapters and clips. 8.F78
Content blockchain expert Eluvio has unveiled its FAST channel video software, which allows broadcasters to leverage blockchain for stream delivery, rights management and advertising.
It expands on the digital supply chain solutions that Eluvio has announced with Telstra, MGM, Sony, and the recent Web3 video distribution solutions for Warner Bros.
Also on its stand in Hall 8, the company is showcasing how its Eluvio Content Fabric provides live and
file-based content publishing, transcoding, packaging, sequencing, dynamic and static distribution, and minting of derivative NFTs for all ranges of content experiences.
Eluvio is also demonstrating use cases for the Eluvio Media Wallet, allowing for owning, authorising and consuming media of all types under the control of blockchain authorisation.
8.MS5
The Eluvio Media Wallet manages
media of all types under the control of blockchain authorisation
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