COUNTER INTELLIGENCE Premier Portfolio forays into confectionery with Ritter Sport game
Among its wide range of inflight retail products, Premier Portfolio will showcase its newest figurine and a Ritter Sport Chocolate Game – marking the company’s foray into confectionery – at the upcoming TFWA World Exhibition & Conference in Cannes, 30 September-04 October (Green Village M44). Premier Portfolio International Ltd,
which supplies airline-logoed products in travel retail, is adding a number of new items to its assortment of specialist items. These include a detailed plastic stewardess figurine, complete with the airline’s
Rare wines lend flavour to Glenfiddich’s Grand Cru
Glenfiddich has introduced a new Grand Cru liquid, matured for 23 years and finished in rare French cuvée oak casks, resulting in the launch of two exclusive variants for global travel retail. Blending flavours from Scotland and
France, the two GTR exclusives will be supported by ‘sensorial engagement’ and digital activation in-store that exemplify a new ‘luxury’ direction for William Grant & Sons. In recognition of the travel retail
sector’s importance – and the regional strength of Asia Pacific – William Grant partnered with DFS and Changi Airport Group for a one-month travel retail exclusive Changi 1st launch of Grand Cru at Changi Airport on 5 September. Ed Cottrell, Managing Director,
William Grant & Sons said: “In global travel retail we are continually striving to keep the offer innovative, fresh, exciting and qualitative. Grand Cru presents a superb opportunity for us and our retail partners to tap into the $100+ luxury spirits segment with a single malt.”
Following limited edition successes this year and the last, 2020 will see new exclusive taste twists to three popular brands from Mars Wrigley International Travel Retail (MITR). These latest innovations will
uniform, matching shoes and official issue handbags and trolley bags etc. “We have initially concentrated on the
female cabin crew uniforms due to the more detailed design and colourways in their outfits, however it is possible to also create any crew member including the pilot”, said Garry Maxwell Sales Director, Premier Portfolio. The Ritter Sport Chocolate Game is a
unique set including four flavours. These are cornflakes, Strawberry Crème, Butter Biscuit and Milk Chocolate packed with a re-usable ‘Tic-Tac-Toe’ game (pictured).
Mars offers new twists on iconic products
be launched at TFWA World Exhibition (Bay Village, Bay 9). For 2020, MITR will launch three limited
edition versions of its Skittles, M&M’s and Twix products, capitalising on current flavour trends in the industry, it said MITR hopes to entice travellers with
a new range of fruity, crunchy and salty sweet flavours, providing unique twists on successful favourites. The new Skittles Smoothies, M&M’s Crunchy Caramel and Twix Salted Caramel will offer ‘new and engaging sharing and snacking options for travelling consumers’, said MITR. “[Skittles Smoothies] all mixed together
in lively, striking yellow packaging, [to be launched] during the peak Spring/ Summer 2020 seasons, aim to meet the needs of shoppers who seek a new fruity confectionery experience.”
Havaianas to present new collection in first Cannes debut
Flip flop brand Havaianas is to exhibit for the first time at the TFWA World Exhibition in Cannes where it will showcase its new 2020 collection (Mediterranean Village N7). Now in its third season, the You
Saint-Tropez flip flops will be among the products on show. These have a stepped rubber heel and pattern strap in eight colours. Also on display will be the Havaianas
Slide Brazil, which are crafted from the same rubber as the brand’s flip flops. These are extra comfortable with
an ergonomically designed foot bed, according to the company. Finally, the Brazil logo flip flop will
also be on show. The range is available in sizes 17-46.
158 TRBUSINESS OCTOBER 2019
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