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JAPAN REPORT: NARITA INTERNATIONAL AIRPORT CORP
NAA ramps up retail preparations for Tokyo 2020 Olympic Games
Narita International Airport Corp (NAA) is forecasting single-digit travel retail revenue growth in FY2019 as renovation work on duty free shops continues in preparation for the Tokyo 2020 Olympic Games. David Hayes reports.
N
arita International Airport Corporation (NAA), which owns and operates Narita
International Airport, is forecasting a small increase in travel retail sales this year as work renovating shops and boutiques continues in Terminals 1 and 2 in preparation for the Tokyo 2020 Olympic Games. “Our total revenue for airside,
Terminal 3, which is used by low-cost carriers, recorded the smallest share of travel retail revenue among the three terminals. “About 80% of airside duty free
landside retail sales and restaurants in financial year ending 31 March, 2019 (FY2018) was JPY143.2bn/ US$1.29bn; a 14.9% increase over the previous year,” Hiroomi Eguchi, Deputy Vice President in the Retail Operations Department of NAA’s Marketing Division tells TRBusiness. Duty free sales accounted for
55% or JPY78.6bn/$710m of NAA’s combined retail and F&B revenue in FY2018, while tax free and other shop sales represented almost 36% of total revenue. Shops and boutiques in Terminal
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and tax free shop sales are to foreign passengers, including more than 55% to Chinese speaking visitors; Japanese passenger purchases are 20%,” comments Eguchi. “Departure shopping is mostly
foreign travellers, as Japanese people do not buy much before travelling. Four companies operate duty free
and tax free shops at Narita Airport. FaSoLa Shops is the travel retail
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arm of NAA Group’s NAA Retailing Corporation and accounts for more than 50% of the airport’s total travel retail revenue. FaSoLa currently operates 90 duty
free, tax free and other travel retail outlets airside and landside.
1 accounted for the largest share of total revenue followed by those in Terminal 2, which increased their share of total sales last year.
OCTOBER 2019
Arrivals shop awareness Other operators include Japan Air Terminal Corporation (Jatco), which runs the Japan Duty Free shops at Narita; ANA Trading Duty Free, a
Duty free sales accounted for 55% or JPY78.6bn/$710m of NAA’s combined retail and F&B revenue in FY2018.
TRBusiness TRBUSINESS 127
the largest duty free category, accounting for about one third of total travel retail sales at Narita Airport. Confectionery is estimated to take
almost the same share of revenue and represents the largest portion of tax free goods purchases. Liquor and tobacco sales are
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estimated to contribute 20% of total travel retail revenue with tobacco accounting for the major portion. Luxury brands and boutiques
account for more than 10% of total revenue. Growing Chinese passenger numbers – Chinese-speaking
division of All Nippon Airways; and JAL-DFS, a joint venture between Japan Airline’s Jalux trading division and DFS. Perfumes and cosmetics is
Above: FaSoLa Souvenir Tax Free shop.
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