We are very selective with the operators we work with and see the partnership as a two-way thing. This is because we work closely with our partners to create the best content possible for the markets they are targeting. We have some very exciting partnerships to announce through 2020, and these will be revealed sooner rather than later.
What trends has Live 5 identified during the lockdown, whether it be player preferences or improvements in gamification from competitors, that might inform your game development process going forwards?
Tere are several mechanics we are working on which the team is very excited about. Coupled with great partnerships, we expect a busy and exciting 2020. It will also be interesting to see how player behaviour has been affected and where new Live 5 innovations can play a big part in leveraging the post Covid-19 trends starting to emerge.
We have studied the industry closely and we expect to be even more focused when things return to normal. Tis will be quite evident with the content that is launched and the partnerships announced in the coming months, so watch this space.
Live 5 develops games with land-based venues, server-based gaming networks, as well as online and mobile casinos. How, if at all, has the pandemic shifted Live 5's focus between retail and online?
We have distinct teams which focus on the respective areas of retail and online. So, the focus is always there in both areas. However, I do feel we have taken advantage and planned for the future more strategically as a result of the pandemic.
Tere is no doubt that our online distribution has received extra focus and is benefitting
massively as we enter new markets and strike partnerships with operators on a weekly and monthly basis. In fact, recent growth in our online business is the biggest uptick we have seen to date.
What are the main differences between developing content for retail compared to online?
Tey are technically very different as they use different technologies and require different skill sets. Te project lifecycle differs too, with retail a much longer process due in part to the extended test cycle that we undertake as we develop the game.
Tis creates unique challenges when it comes to omni-channel content, as we need to develop both online and retail versions of the game simultaneously to ensure they are ready to go live at exactly the same time.
Live 5 have signed a number of partnership deals over the past twelve months. Should we expect to see this continue? From a developer's standpoint, what do you look for in a partner?
We are very selective with the operators we work with and see the partnership as a two- way thing. Tis is because we work closely with our partners to create the best content possible for the markets they are targeting. We have some very exciting partnerships to announce through 2020, and these will be revealed sooner rather than later.
Could you tell us more about your content roadmap for the months ahead?
We will continue to grow our roster of operator partners, across both land-based and online. We will enter two new markets in the coming weeks – Canada and Italy. We also have several omni-channel partnerships in the UK ready to go live imminently. It’s going to be a busy few months for sure.
NEWSWIRE / INTERACTIVE / MARKET DATA P117
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144 |
Page 145 |
Page 146 |
Page 147 |
Page 148 |
Page 149 |
Page 150 |
Page 151 |
Page 152 |
Page 153 |
Page 154 |
Page 155 |
Page 156 |
Page 157 |
Page 158 |
Page 159 |
Page 160 |
Page 161 |
Page 162 |
Page 163 |
Page 164 |
Page 165 |
Page 166 |
Page 167 |
Page 168 |
Page 169 |
Page 170 |
Page 171 |
Page 172 |
Page 173 |
Page 174 |
Page 175 |
Page 176
