Twitter
Most companies now actively use Twitter. It’s a great way for them to get the measure of candidates outside a formal interview process – and for you to strut your stuff.
Create different accounts for different voices Make sure you have a separate Twitter account for your business persona. It will help when job-seeking, and tweets about social life excesses will definitely not impress a future employer.
Make lists Create a list of companies and people with influence in the sector where you are job-seeking: go to the list button on the right of the toolbar, do a search and off you go.
thecaterer.com This is the beating heart of hospitality. The leading source of industry news and networking, The Caterer is the multimedia brand that will help you find jobs, contacts and inspiration.
Create a profile The content available through
www.thecaterer.com can be personalised to suit the subjects that interest you. By creating a profile, you are able to refine the news that appears on your page, sign up to relevant newsletters and connect with hospitality professionals.
Build your network Keep on top of any new connections that might be useful. If you’re interested in a particular business,
It’s all about the conversation Remember, this is a business conversation, which should consist of listening, contributing your own thoughts and responding to others. Make sure your tweeting reflects this etiquette with a mix of tweets, retweets and mentions.
look up their profile page and connect with people who work there, check out the latest news and search for jobs.
Get involved It’s possible to comment on stories too, so get yourself noticed by businesses you’re keen to impress by liking, sharing or making observations on stories that feature them.
Expand your knowledge At the heart of the site is an unrivalled level of content – 100,000 articles – on the hospitality industry. This includes news, comment and analysis that will help you keep up to date with issues, and you can impress employers with your industry knowledge.
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Straight to the top The joy of Twitter is that it is immediate and direct. There’s no other social media tool where you can speak to the head of HR for a company you admire without a formal introduction.
Use #hashtags Hashtags let you search for keywords or topics that may interest you. Use them to preface your comments on any debate that may catch a recruiter’s eye.
Tool up If you use Twitter as a job-seeking accessory, try one of the free tools, such as TweetDeck or TrueTwit. These will manage updates to other accounts, such as LinkedIn, and show who has responded to your tweets.
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