COURSE DESCRIPTIONS
ORGC 445 Public Relations and Promotional Strategy (4 cr. hrs.)
Prerequisite(s): Marketing (MKTG 300) and Business and Professional Communication (COMM 320). Not open to students with credit for MKTG 445 or PBRL 445.
Students research, develop and implement persuasive and promotional campaign strategies appropriate to corporate, governmental and non-profit organizations. This advanced course is designed for those who desire specialized skills in public relations and promotional communication. Emphasis is placed on various tactics including investor relations and employee communications.
ORGC 460 Strategic Communication (4 cr. hrs.)
Prerequisite(s): Business and Professional Communication (COMM 320), Organizational Communication (ORGC 321), and one additional Organizational Communication course.
Innovation and change are the central themes for this course covering advanced organizational communication topics and projects. Topics include internal communication, balancing task and relationship needs, and coordinating with different departments or teams to achieve goals.
ORGC 480 Special Topics in Organizational Communication (4 cr. hrs.)
Prerequisite(s): Determined on a course-by-course basis and published in the trimester Course Schedule.
This course allows students to examine significant topics and issues of current interest outside the regular organizational communication curriculum or to explore a communication issue more in-depth. A specific course description will be published in the Course Schedule for the trimester the course is offered.
ORGC 495 Organizational Communication Capstone (4 cr. hrs.)
Prerequisite(s): Completion of all other Major Area and Professional Core courses. Not open to students with credit for PBRL 495.
This course gives students the opportunity to develop and critique the strategies involved in planning and managing communication in an organization. Students examine principles of integrated communication by applying them in class and in a project that demonstrates planning and managing communication for organizational goals. Real-world projects focused on various organizations (e.g., non-profit, for profit, and not-for-profit) provide students the opportunity to design and create samples of professional work.
ORGC 499 Independent Studies in Organizational Communication (1-4 cr. hrs.)
Prerequisite(s): Minimum 2.00 cumulative GPA, at least 16 credit hours completed at Franklin, related coursework completed with a minimum grade of “B” and permission of Program Chair.
Independent studies courses allow students in good academic standing to pursue learning in areas not covered by the regular curriculum or to extend study in areas presently taught. Study is under faculty supervision and graded on either a Pass/No Credit or a letter grade basis. (See “Independent Studies” for more details.)
ORGANIZATIONAL LEADERSHIP *OLM 495 will be phased out during the 2010-2011 Academic Year.
OLM 352 (formerly OLM 425) Management and Leadership: A Continuum (4 cr. hrs.)
Prerequisite(s): Principles of Management (BSAD 312). Not open to students with credit for MGMT 352 or OLM 425.
This course explores the concept of management and leadership through experiencing uncertainty by shifting the focus to possible futures. Several tools and processes are introduced to assist with this exploration of self and uncertainty.
*OLM 495 Leadership: Capstone (4 cr. hrs.)
Prerequisite(s): Leadership: Scenario Planning (OLM 425) or Management and Leadership: A Continuum (OLM 352) and Leadership: Philosophies for Leading (OLM 470).
This course builds on the leadership concepts contained in the course prerequisite(s) and provides an opportunity to bring together all prior learning in leadership and related coursework and experiences, professional and personal. It enables students to expand their thinking outside the present concepts and explore the arena of leadership as it will impact and apply in the future to the individual, the group, the organization and an industry.
OLM 499 Independent Studies in Organizational Leadership (1-4 cr. hrs.)
Prerequisite(s): Minimum 2.00 cumulative GPA, at least 16 credit hours completed at Franklin, related coursework completed with minimum grade of “B” and permission of Program Chair.
Independent studies courses allow students in good academic standing to pursue learning in areas not covered by the regular curriculum or to extend study in areas presently taught. Study is under faculty supervision and graded on either a Pass/No Credit or a letter grade basis. (See “Independent Studies” for more details.)
PROFESSIONAL FOUNDATIONS
PF 121 Basic Learning Strategies (2 cr. hrs.)
Prerequisite(s): Basic Writing II (COMM 060) or passing score on the writing placement test.
This course introduces students to the Franklin University community and provides strategies for successful transition to and participation in that community. Topics include University resources and procedures, strategies for advancing communication skills, the use of electronic tools to participate in virtual environments, and the development of an academic and career plan.
176
Franklin University Bulletin •
www.franklin.edu
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144 |
Page 145 |
Page 146 |
Page 147 |
Page 148 |
Page 149 |
Page 150 |
Page 151 |
Page 152 |
Page 153 |
Page 154 |
Page 155 |
Page 156 |
Page 157 |
Page 158 |
Page 159 |
Page 160 |
Page 161 |
Page 162 |
Page 163 |
Page 164 |
Page 165 |
Page 166 |
Page 167 |
Page 168 |
Page 169 |
Page 170 |
Page 171 |
Page 172 |
Page 173 |
Page 174 |
Page 175 |
Page 176 |
Page 177 |
Page 178 |
Page 179 |
Page 180 |
Page 181 |
Page 182 |
Page 183 |
Page 184 |
Page 185 |
Page 186 |
Page 187 |
Page 188 |
Page 189 |
Page 190 |
Page 191 |
Page 192 |
Page 193 |
Page 194 |
Page 195 |
Page 196 |
Page 197 |
Page 198 |
Page 199 |
Page 200 |
Page 201 |
Page 202 |
Page 203 |
Page 204 |
Page 205 |
Page 206 |
Page 207 |
Page 208 |
Page 209 |
Page 210