42 Saturday 14.09.13 theibcdaily Bolt from the blue(screen)
Mark Roberts Motion Control By David Fox
MRMC has produced a particularly quick robotic camera crane for use with high-speed cameras that the company thinks will also be ideal for studio automation, such as newsrooms. The Bolt High-Speed Cinebot is not just confined to blue and greenscreen work, as it is also
Up to speed: The new Bolt High-Speed Cinebot accelerates and decelerates very quickly
said to be very quiet. “We have other systems that
are faster, but this ramps up or down much quicker,” explained MRMC’s CEO Assaff Rawner. “It can go from stationary to move a metre and back to stationary in half a second.”
It is typically used with Phantom cameras that shoot at 1000 frames per second, and has a maximum speed of about six or seven metres a second, “but it can also be used for broadcast applications at lower speeds”.
Threefold feature boost for cool box Snell By Michael Burns
Snell is showcasing three new configurations to its ICE channel-in-a-box system. Now available as a standard 2RU system, the core ICE product requires a third less space than the previous hardware platform. However Snell says no functionality
would be sacrificed, stating instead that the new box offers twice the previously available 2D or 3D graphics capability.
In addition, ICE is now shipping with Version 4.0 of the software, offering new features such as Nielsen audience tracking capabilities, a Variplay feature option for speeding up noncritical material to compress time and make space for more
essential playout, as well as integrated loudness control for compliance with international regulations. ICE LE is a new 1U version of ICE that provides the advanced functionality of the Version 4.0 software in a smaller, more cost-effective footprint and with a streamlined featureset — factors which the company says make it ideal for smaller operations or simple video
server technology refresh projects.
Snell is also introducing ICE SAN, in partnership with Quantum. This provides large- scale shared content storage to give multiple ICE units
It can carry a wide range of cameras and lenses, and its intuitive software should make programming moves simple, while its ability to interface with Canon and Fujinon digital broadcast lenses means all aspects of the motion can be integrated as part of its trajectory. A payload of 15kg means almost any camera and lens combination is suitable. The Bolt system “is something we see being integrated more and more into the workflow of studios and sports venues. We are excited to see our new products being used at events like Wimbledon and Formula 1, and the uptake from studios is very promising so far, with great feedback,” Rawner said. 11.G35
instant access to media. ICE SAN is available in two versions: an enterprise model that offers premium levels of storage centralisation and resilience, and a lower-cost option that provides high performance for smaller operations in which cost is a major factor. 8.B70
Twice as ice: Smaller yet more powerful, Snell’s 2RU channel-in-a-box packs added functionality into less space
Philippe Rouxel Q&A chief marketing officer, Globecast
Has IBC come at a good time for the electronic media industry? Why? This year’s IBC comes at a challenging time for broadcasters. The technical and economic context of the industry has changed drastically, with technological demands at an all- time high, as well as economic pressures. This is the moment for us to help broadcasters monetise
their content in new and creative ways, making it relevant to each platform and each region.
What do you think are the key developments in, or threats to, your market sector at the current time?
Certainly technological advancements like 4K and Ultra HD are the buzz this year, but a larger story is the need
that broadcasters have to roll out comprehensive, worldwide, multi-screen strategies for their content distribution. Sending content around the world is easy; making sure it’s reaching the right platforms in the right formats is a complicated affair without a global partner.
Why should delegates visit your stand at IBC?
Broadcasters should visit Globecast’s stand because we get the big picture of what’s happening in the market and we will listen to their strategy rather than offer products out of a box. In one place, they can find the simplicity, flexibility, and knowledge they need to grow their audience and revenue. 1.A29
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