BRB 3CvAd 21.qxp_Layout 1 01/02/2021 17:35 Page 1 HAIR CARE SLES 15% ■ SLES 15% + JD Serum ■
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0 Before 1h 2h Time (h) Figure 6: In vivo evaluation of scalp moisturisation potential vs. time.
Frizz reduction potential evaluation of the Hair Complex based leave-in hair cream vs. time In order to evaluate the Hair Complex for its potential to reduce frizz (i.e. reversion back to a natural curly state) when used in a leave-in hair cream, the Hair Complex- based hair cream formulation performance was compared to silicone-based (Dimethyl Siloxane) formulation as a Reference. Hair creams, 5% (by weight of the tress)
were applied on wet hair. Dry tresses washed with 15% SLES were used as Control. All the tresses were dried and equilibrated overnight at 30% RH. Images after 1,2,4 and 8 hours were collected at 80% RH. Results (Fig 5) showed that after 8h at 80% RH, the Hair Complex based leave-in formulation shows efficient and constant hair frizz reduction up to 76%, producing 15% less frizz when compared to silicone-based formulation.
Heat protection potential of the Hair Complex based on leave-in hair cream via repeated grooming The objective of this study is to evaluate the Hair Complex for its potential to provide heat protection (i.e. prevent heat-damaged hair from breakage) when used in a leave- in hair cream. The Hair Complex based hair cream formulation performance was compared to silicone-based (Dimethyl Siloxane) formulation as a reference as well as to a positive and a negative control. Hair serums, 5% (by weight of the tress)
were applied on wet hair. Flat iron used with device set at (232 °C) 450°F at rate of 5 seconds per pass for a total of 30 passes. Dry tresses washed 15% SLES at a dosage of 10% were used as Control. Results showed that the Hair Complex
formulation performs 37% better than silicone-
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based hair cream and shows 56% decrease in hair breakage when compared to the Heat Control.
In vivo evaluation of scalp moisturisation potential vs. time using the Hair Complex in a leave-in hair cream The analysis to investigate the scalp hydration was performed in vivo on four human subjects using FTIR spectroscopy. Results (Fig 6) showed that the Hair Complex
formulation produced 40% improvement in scalp hydration after 6h when compared to control.
Conclusion Considering the many benefits of JD Jojoba Oil for hair care, combining other natural oils and vitamins, Jojoba Desert has created an ideal ingredient designed to meet the market and customers’ requirements. JD Jojoba Hair Complex, Jojoba Desert’s new hair care ingredient, meets the challenges and demands of consumers needing products that tame frizz, restore shine, prevent breakage and protect the hair from heated styling tools with an emphasis on natural and sustainable ingredients. JD Jojoba Hair Complex is an exclusive
complex of natural oils and vitamins essential for healthy hair and scalp. Combining all-natural JD Jojoba Golden Oil with ingredients such as Hemp Seed Oil led to this versatile product for rinse-off and leave-in hair care products. JD Jojoba Hair Complex also provides moisture balance for the scalp with proven benefits for hair such as conditioning, heat protection, and anti-frizz capabilities. The studies show that JD Jojoba Hair
Complex is more effective in dealing with most hair care woes than other commonly used oils. JD Jojoba Hair Complex joins the company’s
wide range of JD Jojoba Oil-based products for skin care and hair care.
PC March 2021 PERSONAL CARE 4h 6h 41
0H to Amide I band area ratio
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