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Normandy Farm Hotel and Conference Center recently announced the addition of a contemporary art gallery in the resort’s conference center this September.


Old City Philadelphia’s Bluestone Fine Art Gallery will transform the common areas of Normandy Farm’s con- ference center into a farm-chic art experience designed to engage corporate retreat guests and meet- ing attendees.


Conference guests now can experience active breaks featuring art tours that stimulate the mind for a more productive day of strategy and planning.


The opening exhibit will highlight 20 works of contem- porary art from primarily local artists who have achieved national recognition. The artwork will be pre- sented in a range of mediums, and all of the art will be available for purchase by the general public.


Marrocco notes that planners like to choose confer- ence centers because their focus is on meetings, and because the venue is set up and designed specifical- ly to accommodate them. “This gives the client the advantage of having all their needs thought of and taken care of from the start. It is the property’s pri- mary business, not something that fills in when ban- quets are not booked."


Being a non-traditional setting as a conference cen- ter facility, the Conference Center at CHF fully sources all and any needs of the planner or client, notes Marrocco. “From sleeping rooms to transporta- tion to team building exercises, our goal is to make the planner’s job as easy as they want it to be."


“Our travelling corporate guests crave the education our staff provides on local farms, local craft breweries, and now the local artists of the region” said Gary Murray of Normandy Farm, “and it brings us great joy to be able to add excitement and culture to a day of meetings while simultaneously supporting the sur- rounding communities.”


The Bluestone Fine Art Gallery addition is part of a multi-million-dollar renovation to the property in 2017, which includes upgrades to its hotel rooms, main lobby, meeting space and connected golf course at sister property, Blue Bell Country Club.


The renovations serve to further establish Normandy as the “Farm of The Future” for corporate retreat guests. “Our goal is to showcase the most engaging works in a welcoming atmosphere,” says Pam Regan, owner of Bluestone Fine Art Gallery. “The charm of the property is apparent when you venture behind the white wall at Normandy Farm, and we could not think of a better space for our Montgomery County expansion.”


1­ 6 September­z October­2017


Its unique environs also have other advantages. "We have the availability to offer ‘chill’ areas at our Overlook Lounge, which overlooks our museum, with soft seating,” says Marrocco. “Also, all of our second- floor conference rooms have a wonderful natural sun-lit atmosphere."


What’s more, being in Old City offers access to histor- ical sites in Philadelphia, while restaurant options and convenient access to mass transportation all add even more appeal to this unique conference location.


Conferences Reaching New Heights in the Pocono Mountains


Kalahari Resorts and Conventions will be expanding their Pocono Mountains, PA convention space by 134,000-square feet, and also announced plans to expand convention facilities at their Wisconsin Dells location. The $65 million investment will double the convention space at both properties and allow for enhanced meeting facilities that are on-par with Kalahari Resorts’ Sandusky location, which currently offers 215,000-square feet for meetings.


Lancaster County Convention Center and the Lancaster Marriott at Penn Square hotel in Lancaster, PA


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