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NINJA PHONE TURNS IPHONE INTO PRO RECORDER/MONITOR Atomos BY DAVID FOX


The new Atomos Ninja Phone allows users to connect professional cameras to an iPhone 15 Pro or Pro Max via HDMI and record directly into ProRes. A 10-bit video co-processor encodes the camera’s HDMI signal to ProRes or H.265, in HDR, connecting via USB-C. The display is said to be better than typical built-in camera screens, boasting 2,000,000:1 contrast, Dolby Vision, HDR10 and HLG. It displays 11 stops of dynamic range with a peak brightness of 1600 nits, suitable for HDR.


The Ninja Phone app, for iOS and


iPadOS, controls both the Ninja Phone and the iPhone, making them feel like a single device. The camera’s output appears on the iPhone screen with zero latency, and can then be recorded, shared with the cloud or live streamed. Jeromy Young, Atomos CEO and Co-founder, said: “Ninja Phone is for the thousands of content creators who capture, store and share video from their iPhone 15 Pro but aspire to work with professional cameras, lenses and microphones. At the same time, the Ninja Phone is a perfect tool for longer-form professionals who want to adopt a cloud workflow without a complex and expensive technology footprint.” 11.D25


Smarter phone: The Ninja Phone unleashes the iPhone’s ProRes power house


INTEGRATED HDR WITH ADDED EFFICIENCY


b<>com BY KIRSTY HAZLEWOOD


The latest developments to the Sublima HDR converter are on show from b<>com. The converter is integrated into the video processing equipment of numerous international partners, such as EVS, Apantac and Harmonic.


Sublima can be used at any stage of the workflow from production to distribution, in local video processing equipment or cloud infrastructures, as well as in set- top boxes or smart TVs. In addition to being available on FPGA, CPU and GPU on components from Altera, Intel and AMD, the Sublima


IP Core now offers a Frugal (maximising resource efficiency) AI-based implementation using the NPU of a Synaptics SoC, enabling it to diversify its use on set-top boxes.


The on-stand demo showcases


energy frugality and cost optimisation, as well as a new user experience based on the HD HDR format that boosts brightness and colours on HD infrastructures without overconsumption. 2.C20a (French Pavilion)


The Sublima HDR converter now sports AI features


NAVIGATING THE SWITCH TO IP AND HYBRID WORKFLOWS


For-A BY KIRSTY HAZLEWOOD


IP-based and hybrid workflows are on show from broadcast and production technology manufacturer For-A. The company’s stand focuses on enabling smooth transitions to IP, flexible remote production and advanced AR/VR/XR applications. The SMPTE ST 2110 zone


previews its new software-defined IP offering and highlight its FA-1616 multichannel processor, RDS conductor, the MV-1640IP IP multiviewer and Soar-A Edge platform.


The hybrid workflow area combines compressed IP and SDI technologies, featuring the Insight server, ClassX graphics, MFR-3100EX production centre, and HVS-190OU and HVS-491OU


video switchers. A highlight is the Soar-A switch, a fully software- based switcher powered by ClassX.


AR/XR/VR capabilities also feature on the stand, with Koala camera tracking and ClassX graphics solutions complemented by an Alfalite LED wall. The company says its focus on software-defined architectures and gateways between ST 2110 and NDI ecosystems aids interoperability and smooths workflow transitions, helping broadcasters navigate the shift towards IP-centric production environments. 2.B50


A range of tools for IP-centric production environments are on show


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