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KONA IP25 LAUNCHES TO BURST IP BOTTLENECKS AJA
BY KEVIN EMMOTT
Aiming to avoid production bottlenecks across IP, live production and data management, AJA has unveiled its latest Kona IP25 video and audio I/O card at IBC, alongside a range of product innovations. The Kona IP25 features bidirectional SMPTE ST 2110 support, 10/25GbE SFP connectivity, and multichannel Ultra HD support. Designed to be used in a range of environments,
Rashby: ‘Our IBC lineup includes tools that streamline the transition to SMPTE ST 2110 ecosystems’
the eight-lane PCIe Gen 4.0 card streamlines adoption of the latest IP standards, claims AJA. The company also used IBC to
POWERING DIGITAL CONTENT Disguise
BY KIRSTY HAZLEWOOD
Four stands at IBC2024 are using Disguise’s End-to-End Broadcast Studio system to demonstrate workfl ows from concept to fi nal delivery. In Hall 3, INFiLED selected the Disguise Porta graphics controller to enable the playout of all graphics types, from motion graphics to LED, AR, or XR, all from a single interface. The Disguise VX 4+ and VX 2+ is powering Roe Visual’s stand in Hall 7 equipped with patented IP-VFC technology, enabling a full SMPTE ST 2110 workfl ow from the media servers to Ruby LED panels.
White Light is integrating
launch its OG-ColorBox, a v3.0 ColorBox update, and the OG-C10DA openGear distribution amplifi er card.
Nick Rashby, President, AJA, said: “Advancements across broadcast, production, post, streaming and pro- AV pipelines are enabling professionals to create and deliver more compelling content for audiences, but they also introduce new bottlenecks for teams. Our IBC lineup includes tools that streamline the transition to full and hybrid SMPTE ST 2110 ecosystems, solutions that make colour management more accessible, and more.” 7.B19
AI PREVIEWS DRIVE ENGAGEMENT
the Disguise platform with Samsung’s display products to support XR stages and LED walls, with the Samsung stand in Hall 9 showcasing its GX 3, VX 2 and RX II hardware.
Mark Roberts Motion Control (MRMC)’s VX 3 and RX III servers power real-time content created by Disguise’s services division, Meptik. The system syncs with three robotic solutions to create dynamic virtual environments on the MRMC stand.
Lanz Short, Global Solutions Manager, Disguise, said: “We have had an excellent reception from visitors so far, and we couldn’t be happier that top-tier companies such as MRMC and Roe Visual have selected Disguise products here at IBC.” 3.B61
(L-R): Roland Sars and Martin Prins show off Preview Distillery
Media Distillery BY ANNE MORRIS
Preview Distillery, due to go live with the fi rst customer early next year, automatically creates representative preview clips from live broadcast and on-demand video content, with help from AI and machine learning. Martin Prins, Head of Product, Media Distillery, said: “People don’t buy AI; they buy solutions to their problems. You have a lot of video services to choose from, but you only have three hours in the evening to watch content. We see that as the biggest challenge for our customers: how
do you keep viewers engaged?” Roland Sars, Co-founder and Managing Director of Media Distillery, said: “We’ve never lost a customer”, adding that the company is building partnerships with the wider ecosystem, while expanding into different geographies outside of Europe.” “Soon, we’ll be signing initial customers in the Middle East and in Latin America,” he continued, noting that VTR Chile is already on board. “We started our business development just a few months ago in Asia. It will take some time, but hopefully by the end of next year, we’ll have our fi rst deal there.” 5.H75
DOWNLOAD THE OFFICIAL IBC2024 MOBILE APP TO PLAY IBC EXPLORE
Short: ‘Top-tier companies have selected Disguise products’
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